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Реклама Litres.ru | Social Movements for Good: How Companies and Causes Create Viral Change Автор: Derrick Feldmann Create real change in the new social movement paradigm Social Movements for Good is a guidebook for driving change, by taking advantage of the social «currency» that makes movements go viral. Author Derrick Feldmann has spent a career showing organizations how to best reach donors, activists, and employees, and engage a new generation of supporters. In this book, he shares his secrets alongside the stories of today's most successful social good movements by companies and nonprofits. You'll learn about the leaders behind these movements, the individuals who responded, and the approaches that made it work. Modern social movements operate within a new paradigm, and this informative guide walks you through how these movements are created, why people get on board, and the strategy and support network that must be in place for it to succeed. Just going viral isn't enough to make a movement successful—there must be a plan, and the right people with the right skills to follow through with the execution. This book shows you who you need on your side, what they need to do their jobs, and which tools and methods are proving most effective every day. Read the stories of today's most successful social good movements Understand how modern social movements are created Learn how to truly activate a new generation of activists and supporters Formulate an approach that makes the public respond to your issue Effective social movements don't arise by accident. People don't spontaneously come together and effect real change. If you want your movement to succeed, you need a solid strategy and the tools to follow through. Social Movements for Good is your roadmap to viral success and the advancement of your cause. Цена: 3042.2 руб. ISBN: 9781119133407
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Реклама Litres.ru | Spacecraft Systems Engineering Автор: Группа авторов This fourth edition of the bestselling Spacecraft Systems Engineering title provides the reader with comprehensive coverage of the design of spacecraft and the implementation of space missions, across a wide spectrum of space applications and space science. The text has been thoroughly revised and updated, with each chapter authored by a recognized expert in the field. Three chapters – Ground Segment, Product Assurance and Spacecraft System Engineering – have been rewritten, and the topic of Assembly, Integration and Verification has been introduced as a new chapter, filling a gap in previous editions. This edition addresses ‘front-end system-level issues’ such as environment, mission analysis and system engineering, but also progresses to a detailed examination of subsystem elements which represents the core of spacecraft design. This includes mechanical, electrical and thermal aspects, as well as propulsion and control. This quantitative treatment is supplemented by an emphasis on the interactions between elements, which deeply influences the process of spacecraft design. Adopted on courses worldwide, Spacecraft Systems Engineering is already widely respected by students, researchers and practising engineers in the space engineering sector. It provides a valuable resource for practitioners in a wide spectrum of disciplines, including system and subsystem engineers, spacecraft equipment designers, spacecraft operators, space scientists and those involved in related sectors such as space insurance. In summary, this is an outstanding resource for aerospace engineering students, and all those involved in the technical aspects of design and engineering in the space sector. Цена: 8280.24 руб. ISBN: 9781119971016
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Реклама Litres.ru | String Theory For Dummies Автор: Andrew Zimmerman Jones Цена: 2111 руб. ISBN: 9781119888987
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Реклама Litres.ru | The Cook's Decameron: a study in taste, containing over two hundred recipes for Italian dishes Автор: W. G. Waters The Cook's Decameron: a study in taste, containing over two hundred recipes for Italian dishes by W. G. Waters libreka classics – These are classics of literary history, reissued and made available to a wide audience. Immerse yourself in well-known and popular titles! Цена: 97.66 руб. ISBN: 9783742908780
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Реклама Litres.ru | The Fundamentals of Process Intensification Автор: Tom Van Gerven This advanced textbook covering the fundamentals and industry applications of process intensification (PI) discusses both the theoretical and conceptual basis of the discipline. Since interdisciplinarity is a key feature of PI, the material contained in the book reaches far beyond the classical area of chemical engineering. Developments in other relevant disciplines, such as chemistry, catalysis, energy technology, applied physics, electronics and materials science, are extensively described and discussed, while maintaining a chemical engineering perspective. Divided into three major parts, the first introduces the PI principles in detail and illustrates them using practical examples. The second part is entirely devoted to fundamental approaches of PI in four domains: spatial, thermodynamic, functional and temporal. The third and final part explores the methodology for applying fundamental PI approaches in practice. As well as detailing technologies, the book focuses on safety, energy and environmental issues, giving guidance on how to incorporate PI in plant design and operation – safely, efficiently and effectively. Цена: 9345.6 руб. ISBN: 9783527680139
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Реклама Litres.ru | The Idea of Anglo-Saxon England 1066-1901 Автор: John D. Niles The Idea of Anglo Saxon England, 1066-1901 presents the first systematic review of the ways in which Anglo-Saxon studies have evolved from their beginnings to the twentieth century Tells the story of how the idea of Anglo-Saxon England evolved from the Anglo-Saxons themselves to the Victorians, serving as a myth of origins for the English people, their language, and some of their most cherished institutions Combines original research with established scholarship to reveal how current conceptions of English identity might be very different if it were not for the discovery – and invention – of the Anglo-Saxon past Reveals how documents dating from the Anglo-Saxon era have greatly influenced modern attitudes toward nationhood, race, religious practice, and constitutional liberties Includes more than fifty images of manuscripts, early printed books, paintings, sculptures, and major historians of the era Цена: 8369.02 руб. ISBN: 9781118943342
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Реклама Litres.ru | There Is No Such Thing as Cultural Identity Автор: Francois Jullien As people throughout the world react to globalization and revert to nationalism, they are proclaiming distinct cultural identities for themselves. Cultural identity seems to offer a defensive wall against the homogenizing effects of globalization and a framework for nurturing and protecting cultural differences. In this short and provocative book, Fran?ois Jullien argues that this emphasis on cultural identity is a mistake. Cultures exist in relation to one another and they are constantly mutating and transforming themselves. There is no cultural identity, there are only what Jullien calls ‘resources’. Resources are created in a certain space, they are available to all and belong to no one. They are not exclusive, like the values to which we proclaim loyalty; instead, we deploy them or not, activate them or let them fall by the wayside, and each of us as individuals is responsible for these choices. This conceptual shift requires us to redefine three key terms – the universal, the uniform and the common. Equipped with these concepts, we can rethink the dialogue between cultures in a way that avoids what Jullien sees as the false debate about identity and difference. This powerful critique of the modern shibboleth of cultural identity will appeal to anyone interested in the great social and political questions of our time. Цена: 1337.62 руб. ISBN: 9781509547036
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Реклама Litres.ru | Unmanned Aircraft Systems Автор: Группа авторов Covering the design, development, operation and mission profiles of unmanned aircraft systems, this single, comprehensive volume forms a complete, stand-alone reference on the topic. The volume integrates with the online Wiley Encyclopedia of Aerospace Engineering, providing many new and updated articles for existing subscribers to that work. Цена: 26421 руб. ISBN: 9781118866535
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