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Категория: - психология, мотивация - культура и искусство

Формат посмотра: Полный многострочный, Полный в две строчки, Полный без аннотации, Наименование-Цена-Автор, Наименование-Цена

Сортировка: Наименование, Цена, Автор, Год

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Федор Шуруп
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Федор Шуруп

Автор: Александр Алексеевич Богданов

«С утра ненадолго поморосил мелкими слезками дождь. Но серое небо, сгустившее низко космы туч, не могло разогнать своей хмурью тех радостных настроений, которые охватили город. Никогда еще до сих пор воздух не казался таким легким, никогда не дышалось так свободно и радостно, как сегодня. Газетчики торопко перебегали с угла на угол и рассовывали покупателям пачку телеграмм и газет…»

Исполнители: Инна Сапожникова

Цена: 89 руб.

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Как стать знаменитым журналистом
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Как стать знаменитым журналистом

Автор: Виталий Третьяков

В.Т. Третьяков, создатель «Независимой газеты» и на протяжении 11 лет ее бессменный главный редактор, один из ведущих журналистов и политологов страны, многие годы читает в МГИМО курс лекций по журналистскому мастерству, в основе которого – его колоссальный профессиональный опыт. А потому данный учебник, написанный на основе этих лекций, представляет собой своего рода открытый мастер-класс, причем мастер-класс предельно демократичный, от посещения которого выиграют как студенты, так и искушенные профессионалы. Книга адресована не только тем, кто намерен связать свою жизнь с журналистикой или действующим журналистам, но и тем, кто по роду своей деятельности соприкасается с ней, пользуется услугами СМИ, – политикам, политологам, политтехнологам, сотрудникам PR-агентств и т. п. Издание, выдержало не одно издание, пользуется постоянным спросом и популярностью.

Цена: 129 руб.
Год: 2010
ISBN: 978-5-9265-0768-0

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Evolution of Social Ties around New Food Practices
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Evolution of Social Ties around New Food Practices

Автор: Группа авторов

We live in a world of major disruption, where the individual and the collective stand in opposition against the backdrop of globalization, digital revolution, community development, growing concerns around health and the planet, and now an unprecedented global health crisis.

This book explores how these phenomena influence the social ties that surround food and the way we eat together. Extensive research is presented on institutional recommendations concerning eating together, the role of online communities in supporting weight loss, the perceived consequences of diets, the social phenomena involved in vegetarianism, market segmentation in the case of ritual and religious practices, and the rising tendency to «buy local» and to value local identity. As the Covid-19 crisis adds to the complexity of these issues, its impact is also taken into account.

For both interested readers and the many players involved in the agri-food industry, these reflections shed light on the current developments in «eating together».

Цена: 16702.52 руб.
ISBN: 9781119882190

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Tuberous Sclerosis Complex
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Tuberous Sclerosis Complex

Автор: Группа авторов

The only comprehensive overview of the molecular basis and clinical features of the genetic disorder tuberous sclerosis, which affects approximately 50,000 people in the US alone. Special focus is placed on novel insights into the signal transduction pathways affected by the disease as well as genotype phenotype correlations, while existing and potential therapies are also discussed in depth. The editors are leading experts in research and treatment of the disease as well as the Vice President of the Tuberous Sclerosis Alliance, the only voluntary health organization for TSC in the US.

Цена: 12038.6 руб.
ISBN: 9783527630080

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Plant Biotechnology and Genetics
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Plant Biotechnology and Genetics

Автор: Группа авторов

Focused on basics and processes, this textbook teaches plant biology and agriculture applications with summary and discussion questions in each chapter. Updates each chapter to reflect advances / changes since the first edition, for example: new biotechnology tools and advances, genomics and systems biology, intellectual property issues on DNA and patents, discussion of synthetic biology tools Features autobiographical essays from eminent scientists, providing insight into plant biotechnology and careers Has a companion website with color images from the book and PowerPoint slides Links with author's own website that contains teaching slides and graphics for professors and students: plantsciences.utk.edu/pbg/

Цена: 12145.14 руб.
ISBN: 9781118819913

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American Identities
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American Identities

Автор: Группа авторов

American Identities is a dazzling array of primary documents and critical essays culled from American history, literature, memoir, and popular culture that explore major currents and trends in American history from 1945 to the present. Charts the rich multiplicity of American identities through the different lenses of race, class, and gender, and shaped by common historical social processes such as migration, families, work, and war. Includes editorial introductions for the volume and for each reading, and study questions for each selection. Enables students to engage in the history-making process while developing the skills crucial to interpreting rich and enduring cultural texts. Accompanied by an instructor's guide containing reading, viewing, and listening exercises, interview questions, bibliographies, time-lines, and sample excerpts of students' family histories for course use.

Цена: 4971.68 руб.
ISBN: 9781405150095

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The Handbook of International Crisis Communication Research
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The Handbook of International Crisis Communication Research

Автор: Группа авторов

The Handbook of International Crisis Communication Research articulates a broader understanding of crisis communication, discussing the theoretical, methodological, and practical implications of domestic and transnational crises, featuring the work of global scholars from a range of sub-disciplines and related fields. Provides the first integrative international perspective on crisis communication Articulates a broader understanding of crisis communication, which includes work from scholars in journalism, public relations, audience research, psychology, political science, sociology, economics, anthropology, and international communication Explores the topic from cross-national and cross-cultural crisis communication approaches Includes research and scholars from countries around the world and representing all regions Discusses a broad range of crisis types, such as war, terrorism, natural disasters, pandemia, and organizational crises

Цена: 20514.15 руб.
ISBN: 9781118516782

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Computational Inorganic and Bioinorganic Chemistry
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Computational Inorganic and Bioinorganic Chemistry

Автор: Группа авторов

Over the past several decades there have been major advances in our ability to computationally evaluate the electronic structure of inorganic molecules, particularly transition metal systems. This advancement is due to the Moore’s Law increase in computing power as well as the impact of density functional theory (DFT) and its implementation in commercial and freeware programs for quantum chemical calculations. Improved pure and hybrid density functionals are allowing DFT calculations with accuracy comparable to high-level Hartree-Fock treatments, and the results of these calculations can now be evaluated by experiment. When calculations are correlated to, and supported by, experimental data they can provide fundamental insight into electronic structure and its contributions to physical properties and chemical reactivity. This interplay continues to expand and contributes to both improved value of experimental results and improved accuracy of computational predictions. The purpose of this EIC Book is to provide state-of-the-art presentations of quantum mechanical and related methods and their applications, written by many of the leaders in the field. Part 1 of this volume focuses on methods, their background and implementation, and their use in describing bonding properties, energies, transition states and spectroscopic features. Part 2 focuses on applications in bioinorganic chemistry and Part 3 discusses inorganic chemistry, where electronic structure calculations have already had a major impact. This addition to the EIC Book series is of significant value to both experimentalists and theoreticians, and we anticipate that it will stimulate both further development of the methodology and its applications in the many interdisciplinary fields that comprise modern inorganic and bioinorganic chemistry. This volume is also available as part of Encyclopedia of Inorganic Chemistry, 5 Volume Set. This set combines all volumes published as EIC Books from 2007 to 2010, representing areas of key developments in the field of inorganic chemistry published in the Encyclopedia of Inorganic Chemistry. Find out more.

Цена: 21839.94 руб.
ISBN: 9781118617236

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A Companion to New Media Dynamics
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A Companion to New Media Dynamics

Автор: Группа авторов

A Companion to New Media Dynamics presents a state-of-the-art collection of multidisciplinary readings that examine the origins, evolution, and cultural underpinnings of the media of the digital age in terms of dynamic change Presents a state-of-the-art collection of original readings relating to new media in terms of dynamic change Features interdisciplinary contributions encompassing the sciences, social sciences, humanities and creative arts Addresses a wide range of issues from the ownership and regulation of new media to their form and cultural uses Provides readers with a glimpse of new media dynamics at three levels of scale: the 'macro' or system level; the 'meso' or institutional level; and 'micro' or agency level

Цена: 18359.75 руб.
ISBN: 9781118324837

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The Handbook of Peer Production
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The Handbook of Peer Production

Автор: Группа авторов

The definitive reference work with comprehensive analysis and review of peer production Peer production is no longer the sole domain of small groups of technical or academic elites. The internet has enabled millions of people to collectively produce, revise, and distribute everything from computer operating systems and applications to encyclopedia articles and film and television databases. Today, peer production has branched out to include wireless networks, online currencies, biohacking, and peer-to-peer urbanism, amongst others. The Handbook of Peer Production outlines central concepts, examines current and emerging areas of application, and analyzes the forms and principles of cooperation that continue to impact multiple areas of production and sociality. Featuring contributions from an international team of experts in the field, this landmark work maps the origins and manifestations of peer production, discusses the factors and conditions that are enabling, advancing, and co-opting peer production, and considers its current impact and potential consequences for the social order. Detailed chapters address the governance, political economy, and cultures of peer production, user motivations, social rules and norms, the role of peer production in social change and activism, and much more. Filling a gap in available literature as the only extensive overview of peer production’s modes of generating informational goods and services, this groundbreaking volume: Offers accessible, up-to-date information to both specialists and non-specialists across academia, industry, journalism, and public advocacy Includes interviews with leading practitioners discussing the future of peer production Discusses the history, traditions, key debates, and pioneers of peer production Explores technologies for peer production, openness and licensing, peer learning, open design and manufacturing, and free and open-source software The Handbook of Peer Production is an indispensable resource for students, instructors, researchers, and professionals working in fields including communication studies, science and technology studies, sociology, and management studies, as well as those interested in the network information economy, the public domain, and new forms of organization and networking.

Цена: 22502.83 руб.
ISBN: 9781119537090

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A Companion to Television
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A Companion to Television

Автор: Группа авторов

Цена: 5563.56 руб.
ISBN: 9781119269441

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Polymer Electrolytes
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Polymer Electrolytes

Автор: Группа авторов

A comprehensive overview of the main characterization techniques of polymer electrolytes and their applications in electrochemical devices Polymer Electrolytes is a comprehensive and up-to-date guide to the characterization and applications of polymer electrolytes. The authors ? noted experts on the topic ? discuss the various characterization methods, including impedance spectroscopy and thermal characterization. The authors also provide information on the myriad applications of polymer electrolytes in electrochemical devices, lithium ion batteries, supercapacitors, solar cells and electrochromic windows. Over the past three decades, researchers have been developing new polymer electrolytes and assessed their application potential in electrochemical and electrical power generation, storage, and conversion systems. As a result, many new polymer electrolytes have been found, characterized, and applied in electrochemical and electrical devices. This important book: -Reviews polymer electrolytes, a key component in electrochemical power sources, and thus benefits scientists in both academia and industry -Provides an interdisciplinary resource spanning electrochemistry, physical chemistry, and energy applications -Contains detailed and comprehensive information on characterization and applications of polymer electrolytes Written for materials scientists, physical chemists, solid state chemists, electrochemists, and chemists in industry professions, Polymer Electrolytes is an essential resource that explores the key characterization techniques of polymer electrolytes and reveals how they are applied in electrochemical devices.

Цена: 15388.57 руб.
ISBN: 9783527805433

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Handbook of Industrial Inkjet Printing
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Handbook of Industrial Inkjet Printing

Автор: Группа авторов

Unique in its integration of individual topics to achieve a full-system approach, this book addresses all the aspects essential for industrial inkjet printing. After an introduction listing the industrial printing techniques available, the text goes on to discuss individual topics, such as ink, printheads and substrates, followed by metrology techniques that are required for reliable systems. Three iteration cycles are then described, including the adaptation of the ink to the printhead, the optimization of the ink to the substrate and the integration of machine manufacturing, monitoring, and data handling, among others. Finally, the book summarizes a number of case studies and success stories from selected areas, including graphics, printed electronics, and 3D printing as well a list of ink suppliers, printhead manufacturers and integrators. Practical hints are included throughout for a direct hands-on experience. Invaluable for industrial users and academics, whether ink developers or mechanical engineers, and working in areas ranging from metrology to intellectual property.

Цена: 44620.94 руб.
ISBN: 9783527687206

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The Handbook of Media and Mass Communication Theory
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The Handbook of Media and Mass Communication Theory

Автор: Группа авторов

The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes Volumes are aslo available for individual purchase

Цена: 44188.88 руб.
ISBN: 9781118769973

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The Handbook of Communication and Corporate Social Responsibility
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The Handbook of Communication and Corporate Social Responsibility

Автор: Группа авторов

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR communication for the management of organizations The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

Цена: 19898.61 руб.
ISBN: 9781118078662

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The Handbook of Magazine Studies
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The Handbook of Magazine Studies

Автор: Группа авторов

Цена: 21248.07 руб.
ISBN: 9781119151555

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Successes and Setbacks of Social Media
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Successes and Setbacks of Social Media

Автор: Группа авторов

Discover the real-life impacts of social media use through a collection of fascinating academic perspectives   Successes and Setbacks of Social Media: Impact on Academic Life  rigorously explores the positive and negative impacts of social media as a communication tool. The book incorporates a diverse group of opinions and perspectives, all of which reflect on how social media might influence academic success, relationships, self-worth, and engagement with virtual networks.  Accomplished academic and editor Dr. Cheyenne Seymour delivers an insightful examination of the different ways that social media can catapult people into success or failure. Four key areas are explored: academics, authenticity, relationships, and self-worth. Each area contains a synthesis of the latest research, supplemented with contributions that explore the negative and positive aspects of each area. The editor also includes perspectives that discuss emerging technologies, the impact they have on social media, and the impacts they might have in the future.  The book offers readers a wide variety of benefits, including:  An informative synthesis of peer-reviewed research about the impact of social media on individuals today Chapters that investigate both positive and negative aspects of social media across multiple demographics and usage scenarios Illuminating reports on experiences with several social media platforms, including Facebook, Instagram, and Snapchat An analysis of potential future developments and emerging technologies in social media and the coming social and ethical concerns that might arise Perfect for advanced undergraduate and graduate level students across a variety of disciplines, but particularly in courses on social media, mass communication, relational communication, and strategic communication,  Successes and Setbacks of Social Media  also belongs on the bookshelves of anyone with even a passing interest in the real-world impacts of social media usage.

Цена: 3373.65 руб.
ISBN: 9781119695219

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Beton-Kalender 2020
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Beton-Kalender 2020

Автор: Группа авторов

Цена: 17389.09 руб.
ISBN: 9783433609927

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Successes and Setbacks of Social Media
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Successes and Setbacks of Social Media

Автор: Группа авторов

Цена: 3373.65 руб.
ISBN: 9781119695196

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The Handbook of Political Economy of Communications
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The Handbook of Political Economy of Communications

Автор: Группа авторов

Over the last decade, political economy has grown rapidly as a specialist area of research and teaching within communications and media studies and is now established as a core element in university programmes around the world. The Handbook of Political Economy of Communications offers students and scholars a comprehensive, authoritative, up-to-date and accessible overview of key areas and debates. Combines overviews of core ideas with new case study materials and the best of contemporary theorization and research Written many of the best known authors in the field Includes an international line-up of contributors, drawn from the key markets of North and Latin America, Europe, Australasia, and the Far East

Цена: 5202.52 руб.
ISBN: 9781444395389

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A Companion to Media Authorship
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A Companion to Media Authorship

Автор: Группа авторов

A Companion to Media Authorship offers 28 groundbreaking chapters which investigate the practices, attributions, and meanings of authorship. Revitalizing the study within media and cultural studies, this diverse and global collection provides the definitive work on the subject. Rethinks cultures of authorship and challenges the concept of auteurism across multiple media forms Moves beyond notions of the individual to focus on how authorship is collaborative, contested, and networked, examining cultures of authorship and the practicalities of how it works Draws on the cutting-edge research of scholars and practitioners whose work has produced significant new insights into the field Examines a wide range of media, including television, social media, radio, videogames, transmedia, music, and comic books Offers an impressive global focus, including pieces on Mexican music, amateur film production in Nairobi slums, tele-serial production in Kinshasa, Hong Kong film, and the marketing of Bollywood

Цена: 6001.54 руб.
ISBN: 9781118495278

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The Handbook of Diasporas, Media, and Culture
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The Handbook of Diasporas, Media, and Culture

Автор: Группа авторов

Цена: 21248.07 руб.
ISBN: 9781119236726

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Critical Reflections on Audience and Narrativity
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Critical Reflections on Audience and Narrativity

Автор: Группа авторов

"Critical Reflections on Audience and Narrativity—New connections, New perspectives" offers an interdisciplinary and multicultural approach to fiction, reality, and narrativity applied to television series from all over the world. Dissecting the almost invisible barrier between fiction and reality in TV series from various perspectives, the chapters cover a wide range of contemporary classics from the post-network age. From «The X-Files» and «Desperate Housewives» to «The Wire» and «Breaking Bad», the chapters sketch TV series' development from the lowest form of mass entertainment to the sophisticated vehicle of highbrow intertextuality on a global scale.
Also covering many international cases from Brazil, Serbia, Romania, and Turkey and locating them in the global web of puzzle narratives, the unique contributions draw connections between the most diverse audiences and the way they receive modern storytelling in a culturally globalized world. This timely volume is a great resource for anyone interested in contemporary mass culture.

Цена: 1971.91 руб.
ISBN: 9783838266794

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Transnational Media
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Transnational Media

Автор: Группа авторов

Цена: 8513.04 руб.
ISBN: 9781119394563

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The Handbook of Peer Production
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The Handbook of Peer Production

Автор: Группа авторов

Цена: 22502.83 руб.
ISBN: 9781119537113

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7 мифов пропаганды
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7 мифов пропаганды

Автор: Екатерина Гольдовская

Цена: 26 руб.
Год: 2018

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Летающий экран
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Летающий экран

Автор: Патрацкая Н.В

Летающий экран – крутая фантастическая повесть, в которой летает все: от экранов и костюмов летающих леших до лунных ракет и обычных вертолетов.

Исполнители: Авточтец ЛитРес

Цена: 79.98 руб.
Год: 2024

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Большая книга самых великих сказок мира на английском языке (+ аудиоприложение)
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Большая книга самых великих сказок мира на английском языке (+ аудиоприложение)

Автор: Сборник

В книгу вошли лучшие сказки мира на английском языке, адаптированные для маленьких читателей: «Кот в сапогах», «Золушка», «Красная Шапочка», «Дюймовочка». Книга будет полезна детям младшего школьного возраста, начинающим изучение английского языка. Подойдет как для чтения с родителями, так и для самостоятельного изучения. Все сказки озвучены носителем языка и доступны для бесплатного прослушивания на официальном сайте издательства АСТ в разделе «Аудио».

Серия: Большая книга сказок на английском для детей

Исполнители: Jeannie Lin

Цена: 349 руб.
Год: 2021
ISBN: 978-5-17-138677-1

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Тонкости коммуникации. Новые медиа и центры влияния
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Тонкости коммуникации. Новые медиа и центры влияния

Автор: Сергей Доренко

Выступление Сергея Доренко в Cити Класс 18 апреля 2019 года. Последняя встреча с известным теле- и радиоведущим, главным редактором самой цитируемой радиостанции Москвы Сергеем Доренко будет интересна всем, кто хочет знать, как устроен мир медиа сейчас, понять новые форматы общественного и политического влияния. В программе выступления: – Что нужно сделать, чтобы привлечь внимание общественности и СМИ? – PR плохой и хороший. – Как заставить делать людей то, что вы хотите, так, чтобы им показалось, что это они сами этого хотят?

Исполнители: Сергей Доренко

Цена: 299 руб.
Год: 2019

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The Leap of Your Life
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The Leap of Your Life

Автор: Томми Бейкер

Цена: 2111 руб.
ISBN: 9781119552529

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The Corporate Culture Survival Guide
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The Corporate Culture Survival Guide

Автор: Эдгар Шейн

Цена: 2535.17 руб.
ISBN: 9781119212294

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News 2.0
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News 2.0

Автор: Ahmed Al-Rawi

Offers fresh insights and empirical evidence on the producers, consumers, and content of News 2.0     The second generation of news—News 2.0—made, distributed, and consumed on the internet, particularly social media, has forever changed the news business. News 2.0: Journalists, Audiences and News on Social Media examines the ways in which news production is sometimes biased and how social networking sites (SNS) have become highly personalized news platforms that reflect users’ preferences and worldviews. Drawing from empirical evidence, this book provides a critical and analytical assessment of recent developments, major debates, and contemporary research on news, social media, and news organizations worldwide. Author Ahmed Al-Rawi highlights how, despite the proliferation of news on social media, consumers are often confined within filter “bubbles.” Emphasizing non-Western media outlets, the text explores the content, audiences, and producers of News 2.0, and addresses direct impacts on democracy, politics, and institutions. Topics include viral news on SNS, celebrity journalists and branding, “fake news” discourse, and the emergence of mobile news apps as ethnic mediascapes. Integrating computational journalism methods and cross-national comparative research, this unique volume: Examines different aspects of news bias such as news content and production, emphasizing news values theory Assesses how international media organizations including CNN, BBC, and RT address non-Western news audiences Discusses concepts such as audience fragmentation on social media, viral news, networked flak, clickbait, and internet bots Employs novel techniques in text mining such as topic modeling to provide a holistic overview of news selection News 2.0: Journalists, Audiences and News on Social Media is an innovative and illuminating resource for undergraduate and graduate students of media, communication, and journalism studies as well as media and communication scholars, media practitioners, journalists, and general readers with interest in the subject.

Цена: 3797.82 руб.
ISBN: 9781119569626

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Nature s Evil
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Nature's Evil

Автор: Alexander Etkind

This bold and wide-ranging book views the history of humankind through the prism of natural resources – how we acquire them, use them, value them, trade them, exploit them. History needs a cast of characters, and in this story the leading actors are peat and hemp, grain and iron, fur and oil, each with its own tale to tell. The uneven spread of available resources was the prime mover for trade, which in turn led to the accumulation of wealth, the growth of inequality and the proliferation of evil. Different sorts of raw material have different political implications and give rise to different social institutions. When a country switches its reliance from one commodity to another, this often leads to wars and revolutions. But none of these crises goes to waste – they all lead to dramatic changes in the relations between matter, labour and the state. Our world is the result of a fragile pact between people and nature. As we stand on the verge of climate catastrophe, nature has joined us in our struggle to distinguish between good and evil. And since we have failed to change the world, now is the moment to understand how it works.

Цена: 3349.97 руб.
ISBN: 9781509547609

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Kritik der Betriebswirtschaftslehre
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Kritik der Betriebswirtschaftslehre

Автор: Alexander Melčok

Kritik der Betriebswirtschaftslehre Wie begr?ndet eigentlich eine Wissenschaft ihre Erkenntnisse, – die sich als „Hilfswissenschaft f?r die unternehmerische Praxis“ versteht, mit „Planungs- und Entscheidungshilfen“ zur Bef?rderung des betrieblichen Erfolgs aufwartet, von dem sie wei?, dass er in „Gewinnmaximierung“ und sonst nichts besteht; – die ansonsten Planung im Zusammenhang mit Wirtschaft f?r die H?lle und den „marktwirtschaftlichen Wettbewerb“ f?r einen Segen h?lt und die in diesem ‚Wettbewerb‘ stehenden Betriebe mit der Einsicht vertraut macht, dass sie sich zur Durchsetzung in demselben um die „Ergiebigkeit“ des „Produktionsfaktors Arbeit“ k?mmern m?ssen; – die dabei einfach davon ausgeht, dass es in der Macht der Eigent?mer und Manager so eines Betriebs liegt, frei und im Interesse der Mehrung des Verm?gens der ‚Shareholder‘ ?ber diesen und alle anderen Produktionsfaktoren zu disponieren, und keinen Gedanken daran verschwendet, was das f?r Produktionsverh?ltnisse sind, die ihnen diese Macht verleihen; – und die bei all dem einer Produktion, die erkl?rterma?en vollst?ndig dem Zweck der privaten Gewinnerwirtschaftung unterworfen ist, die Leistung bescheinigt, dass durch sie eine effiziente Versorgung der Gesellschaft mit „G?tern“ und ?berhaupt die „Bed?rfnisbefriedigung“ in optimaler Weise vorangebracht werden? Genau dieser Frage geht die vorliegende Schrift nach: Wie wird gedacht in einer akademischen Disziplin, die kapitalistische Ausbeutung als Lehrberuf im Angebot hat und sich damit allergr??ter Nachfrage erfreut?

Цена: 985.46 руб.
ISBN: 9783929211979

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The Guidebook to Sociolinguistics
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The Guidebook to Sociolinguistics

Автор: Allan Bell

The Guidebook to Sociolinguistics presents a comprehensive introduction to the main concepts and terms of sociolinguistics, and of the goals, methods, and findings of sociolinguistic research. Introduces readers to the methodology and skills of doing hands-on research in this field Features chapter-by-chapter classic and contemporary case studies, exercises, and examples to enhance comprehension Offers wide-ranging coverage of topics across sociolinguistics. It begins with multilingualism, and moves on through language choice and variation to style and identity Takes students through the challenges involved in conducting their own research project Written by one of the leading figures in sociolinguistics

Цена: 3787.96 руб.
ISBN: 9781118593967

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Transcultural Communication
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Transcultural Communication

Автор: Andreas Hepp

In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world. Includes examples of mediatization and transcultural communication from a variety of cultural contexts Covers an array of different types of media, including mass media and digital media Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation

Цена: 10014.41 руб.
ISBN: 9781118885819

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The Triumph of Profiling
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The Triumph of Profiling

Автор: Andreas Bernard

Until fairly recently, only serial killers and lunatics had profiles. Yet today, almost everyone is profiled through social media, mobile phones, and a multitude of other methods. But where does the idea of “profiling” come from, how has it changed over time, and what are its implications?  In this book, Andreas Bernard examines contemporary profiling’s roots in late-nineteenth-century criminology, psychology, and psychiatry. Data collection techniques previously used exclusively by police or to identify groups of people are now applied to all individuals in society. GPS transmitters and measuring devices are now unconsciously embraced to have fun, communicate, make money, or even find a partner. Drawing perceptive parallels between modern technologies and their antecedents, Bernard shows how we have unwittingly internalized what were once instruments of external control and repression. This illuminating genealogy of contemporary digital culture will be of interest to students and scholars in media and communication, and to anyone concerned about the power technologies hold over our lives.

Цена: 2142.56 руб.
ISBN: 9781509536313

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Theory of the Hashtag
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Theory of the Hashtag

Автор: Andreas Bernard

Цена: 4687.6 руб.
ISBN: 9781509539208

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The Gender of Latinidad
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The Gender of Latinidad

Автор: Angharad N. Valdivia

Presents innovative scholarship on Latina/o visibility in contemporary mainstream media   Latina/os have seen increased visibility in the media in the past several years, especially in feature-length films, network television programs, and various digital platforms. The Gender of Latinidad: Uses and Abuses of Hybridity explores Latina/o visibility—analyzing presence, production, and interpretation throughout various media. An important contribution to the emerging field of Latina/o Media Studies, this unique volume brings together political economy and cultural studies to consider the limitations of cultural politics and explore current issues relevant to Latina/o cultural inclusion. Author Angharad N. Valdivia addresses the concept of hybridity and applies it to contemporary Latinidad, in which hybrid Latina/os lead hybrid lives and consume hybrid media. The text explores strategies for gendered visibility in a range of popular culture media, using the concept of hybridity to connect Latina/o Studies to Feminist Media Studies, Gender Studies, and Ethnic Studies. Throughout the text, the author discusses the inclusion Latina/o scholars and audiences seek and considers if such inclusion is even achievable. Offering intersectional exploration of Latinidad in mainstream media, this volume: Explores the trope of the spitfire in the context of popular media Brings Disney Studies into Latina/o Studies Discusses the dynamic inclusion of Latinidad in awards ceremonies Assesses the implicit utopias of Latina/o representation Presents the only major academic treatment of Charo Presenting an original perspective on Latina/os in media, The Gender of Latinidad: Uses and Abuses of Hybridity is an ideal text for students and scholars in areas including Gender Studies, Ethnic Studies, and general Media and Feminist Media Studies.

Цена: 2675.24 руб.
ISBN: 9781119574972

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Seinesgleichen
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Seinesgleichen

Автор: Armin Thurnher

Armin Thurnher, Herausgeber der Wiener Wochenzeitung FALTER, schreibt seit 1984 die Kolumne „Seinesgleichen geschieht“. Darin beleuchtet er den polit-medialen Komplex und sein Personal kritisch, satirisch und literarisch. Anl?sslich seines 70. Geburtstags hat Armin Thurnher 49 seiner „Seinesgleichen-Geschieht“-Kommentare aus 20 Jahren ausgew?hlt, die zeigen, wie sehr sich ?sterreichs Politik ver?ndert und wie sie sich dabei doch gleich bleibt. Das Buch startet mit politischen Komentaren aus dem Jahr 1998, in dem sich abzeichnete, was man in ?sterreich f?r undenkbar gehalten hatte: die Wende, das Ende der rot-schwarzen Nachkriegspolitik. Der Aufstieg J?rg Haiders schien unaufhaltsam. Wolfgang Sch?ssel von der ?VP verlor die Nationalratswahl 1999, bildete aber Anfang 2000 mit der Haider-FP? die Regierung. Sanktionen von 14 EU-Staaten folgten und erwiesen sich als Schlag ins Wasser. Sie machten die Regierung Sch?ssel nur popul?rer. Dennoch kam es 2006 zur Abwahl Sch?ssels und zum Wiederaufleben von Rot-Schwarz. Bis 2017 die erneute Wende erfolgte. Der junge Kanzler Sebastian Kurz putschte seine Jugendorganisation in der ?VP entschlossen an die Macht und f?hrt das Land in eine neue Richtung.

Цена: 1478.68 руб.
ISBN: 9783854396529

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Arthritis For Dummies
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Arthritis For Dummies

Автор: Barry Fox

An easy-to-understand in-depth look at of one of the most common medical conditions in the world If you’re one of the 350 million people around the world who suffer from arthritis, you know how challenging it can be to live with it. And if you care for someone who has arthritis, you know how difficult it is to help your loved one live comfortably with the disease. Arthritis For Dummies was written for you. In it, you’ll find no-nonsense guidance based on the latest arthritis research, the straight goods on medications old and new, and up-to-date info on over 40 forms of the disease, including osteoarthritis, rheumatoid arthritis, psoriatic arthritis, gout, and more. You’ll also find: Ten new cutting-edge treatments for arthritis A complete rundown of medications for arthritis, including the very latest ones Diet strategies to help combat arthritis pain and improve joint function The best exercises for building stronger joints and easing arthritis pain Biomechanical techniques to help ward off joint damageAn essential handbook for all who suffer from arthritis, as well as their caregivers, friends, and family, Arthritis For Dummies is the all-in-one handbook that shows you how to control arthritis symptoms, deal with chronic pain, assemble a top-notch healthcare team, and do much to help others who suffer from the disease.

Цена: 2111 руб.
ISBN: 9781119885412

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Is AI Good for the Planet?
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Is AI Good for the Planet?

Автор: Benedetta Brevini

Artificial intelligence (AI) is presented as a solution to the greatest challenges of our time, from global pandemics and chronic diseases to cybersecurity threats and the climate crisis. But AI also contributes to the climate crisis by running on technology that depletes scarce resources and by relying on data centres that demand excessive energy use. Is AI Good for the Planet?  brings the climate crisis to the centre of debates around AI, exposing its environmental costs and forcing us to reconsider our understanding of the technology. It reveals why we should no longer ignore the environmental problems generated by AI. Embracing a green agenda for AI that puts the climate crisis at centre stage is our urgent priority. Engaging and passionately written, this book is essential reading for scholars and students of AI, environmental studies, politics, and media studies and for anyone interested in the connections between technology and the environment.

Цена: 1337.62 руб.
ISBN: 9781509547968

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Robert s Rules For Dummies
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Robert's Rules For Dummies

Автор: C. Alan Jennings

Цена: 1686.82 руб.
ISBN: 9781119824596

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Anthropology For Dummies
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Anthropology For Dummies

Автор: Cameron M. Smith

Study the science of all of us  Anthropology is the organized study of what makes humans human. It takes an objective step back to view homo sapiens as a species and ask questions like: Given our common characteristics, why aren’t all of us exactly the same? Why do people across the world have variable skin and hair color and so many inventive ways to say hello? And how can knowing the reasons behind our differences—as well as our similarities—teach us useful lessons for the future? The updated edition of  Anthropology For Dummies  gives you a panoramic view of the fascinating fieldwork and theory that seeks to answer these questions—and helps you view the human world through impartial, anthropological eyes.  Keeping the jargon to a minimum,  Anthropology For Dummies  explores the four main subdivisions of the discipline, from the adventurous Indiana Jones territory of archaeology and the hands-on biological insights provided by our physical nature to the studious book-cracking brainwork of cultural and linguistic investigation. Along the way, you’ll journey deep into our prehistory where we begin to differentiate ourselves from our primate relatives—and then fast forward into the possibilities of centuries yet to come.  Explore the history of anthropology and apply its methods Get a deep, scientific take on contemporary debates such as identity Excavate the human past through new fossil discoveries Peer into humanity’s future in space Whether you’re studying anthropology for school or just want to know more about what makes us humans who we are, this is the perfect introduction to humanity’s past and present—and a clue to what we need to build a better future.

Цена: 2111 руб.
ISBN: 9781119784227

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The Handbook of Strategic Communication
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The Handbook of Strategic Communication

Автор: Carl H. Botan

Цена: 18726.71 руб.
ISBN: 9781118857038

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Manual of Equine Nutrition and Feeding Management
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Manual of Equine Nutrition and Feeding Management

Автор: Carol Z. Buckhout

Manual of Equine Nutrition and Feeding ManagementS [b]A practical manual for applied labs on the nutrition and feeding of horses In the Manual of Equine Nutrition and Feeding Management, a team of equine nutritionists and educators delivers a comprehensive manual perfect for use in an applied laboratory setting. This book explores critical ideas in equine nutrition, from plant identification to determining the cost of feeding. The laboratory concepts and assignments contained within this book combine the practical aspects of feeds and feeding with the technical aspects of equine nutrition. Each chapter is organized to include an introduction, objectives, and questions for further study; and is supplemented with additional activities to aid in the retention of the presented material. A companion website provides worksheets, with an instructor key with answers to the lab activities and assignments available to instructors. The book also includes: A thorough introduction to the equine digestive system, including the primary and secondary organs of digestion Comprehensive explorations of plant identification, pasture, hay, and concentrates for horses Practical discussions of by-product feeds and additives, including explanations of the concepts of “as sampled” and “dry matter” In-depth examinations of how to determine the nutrient content of feeds and the use of feeding standards and English-metric conversions Ideal for pre-veterinary and equine studies students, the Manual of Equine Nutrition and Feeding Management is also an indispensable resource for veterinary medicine and veterinary technician students, equine nutritionists, and the owners and breeders of horses.

Цена: 6072.57 руб.
ISBN: 9781119063186

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Diversity in U.S. Mass Media
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Diversity in U.S. Mass Media

Автор: Catherine A. Luther

Diversity in U.S. Mass Media provides comprehensive coverage of the evolution and issues surrounding portrayals of social groups within the mass media of the United States. Focuses on past and current mass media representations of social groups Provides an overview of key theories that have guided research in mass media representations and stereotyping Discusses the impact new media has on representation and how technology is giving a new voice to various social groups Includes a chapter on how mass media industries are addressing diversity, complete with specially-commissioned interviews with media professionals Offers helpful supplementary features such as a glossary, questions for reflection, suggestions for projects related to diversity in mass media, and online resources for both instructors and students Accompanying website provides a glossary, links to related sites, recommendations of films to watch in the classroom, ideas for research projects, and an instructor's manual with sample syllabi

Цена: 10109.11 руб.
ISBN: 9781444344516

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Start-Up Secure
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Start-Up Secure

Автор: Chris Castaldo

Add cybersecurity to your value proposition and protect your company from cyberattacks Cybersecurity is now a requirement for every company in the world regardless of size or industry. Start-Up Secure: Baking Cybersecurity into Your Company from Founding to Exit covers everything a founder, entrepreneur and venture capitalist should know when building a secure company in today’s world. It takes you step-by-step through the cybersecurity moves you need to make at every stage, from landing your first round of funding through to a successful exit. The book describes how to include security and privacy from the start and build a cyber resilient company. You'll learn the basic cybersecurity concepts every founder needs to know, and you'll see how baking in security drives the value proposition for your startup’s target market. This book will also show you how to scale cybersecurity within your organization, even if you aren’t an expert! Cybersecurity as a whole can be overwhelming for startup founders. Start-Up Secure breaks down the essentials so you can determine what is right for your start-up and your customers. You’ll learn techniques, tools, and strategies that will ensure data security for yourself, your customers, your funders, and your employees. Pick and choose the suggestions that make the most sense for your situation—based on the solid information in this book. Get primed on the basic cybersecurity concepts every founder needs to know Learn how to use cybersecurity know-how to add to your value proposition Ensure that your company stays secure through all its phases, and scale cybersecurity wisely as your business grows Make a clean and successful exit with the peace of mind that comes with knowing your company's data is fully secure Start-Up Secure is the go-to source on cybersecurity for start-up entrepreneurs, leaders, and individual contributors who need to select the right frameworks and standards at every phase of the entrepreneurial journey.

Цена: 3373.65 руб.
ISBN: 9781119700753

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Tumblr
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Tumblr

Автор: Crystal Abidin

Launched in 2007, tumblr became a safe haven for LGBT youth, social justice movements, and a counseling station for mental health issues. For a decade, this micro-blogging platform had more users than either Twitter or Snapchat, but it remained an obscure subculture for nonusers. Katrin Tiidenberg, Natalie Ann Hendry, and Crystal Abidin offer the first systematic guide to tumblr and its crucial role in shaping internet culture. Drawing on a decade of qualitative data, they trace the prominent social media practices of creativity, curation, and community-making, and reveal tumblr’s cultlike appeal and position in the social media ecosystem. The book demonstrates how diverse cultures can – in felt and imagined silos – coexist on a single platform and how destructive recent trends in platform governance are. The concept of “silosociality” is introduced to critically re-think social media, interrogate what kinds of sociality it affords, and what (unintended) consequences arise. This book is an essential resource for students and scholars of media and communication, as well as anyone interested in an influential but overlooked platform.

Цена: 2142.56 руб.
ISBN: 9781509541102

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Children and Media
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Children and Media

Автор: Dafna Lemish

Taking a global and interdisciplinary approach, Children and Media explores the role of modern media, including the internet, television, mobile media and video games, in the development of children, adolescents, and childhood. Primer to global issues and core research into children and the media integrating work from around the world Comprehensive integration of work that bridges disciplines, theoretical and research traditions and methods Covers both critical/qualitative and quantitative approaches to the topic

Цена: 9813.17 руб.
ISBN: 9781118787083

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A New Introduction to Islam
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A New Introduction to Islam

Автор: Daniel W. Brown

Covering the origins, key features, and legacy of the Islamic tradition, the third edition of A New Introduction to Islam includes new material on Islam in the 21st century and discussions of the impact of historical ideas, literature, and movements on contemporary trends. Includes updated and rewritten chapters on the Qur’an and hadith literature that covers important new academic research Compares the practice of Islam in different Islamic countries, as well as acknowledging the differences within Islam as practiced in Europe Features study questions for each chapter and more illustrative material, charts, and excerpts from primary sources

Цена: 3906.33 руб.
ISBN: 9781118953488

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