зарубежная деловая литература (страница 35)

Автор: Mark Fitzgerald

The digital photographer's workflow is divided into two distinct parts – the Production Workflow and the Creative Workflow. The Production workflow is used to import and organize large numbers of images, and prepare them for presentation via proof printing, Web, or slideshow. Increasingly, photographers are turning to Adobe's acclaimed new Lightroom software to manage this part of the workflow. After the best images are identified, photographers move to the second part of the workflow, the Creative Workflow, to fine-tune special images using a variety of advanced digital tools so that the creative vision is realized. An overwhelming majority of digital photographers use Photoshop for this advanced editing. Adobe Photoshop Lightroom & Photoshop Workflow Bible effectively guides digital photographers through both parts of this process. Author Mark Fitzgerald, an Adobe Certified Expert and Adobe Certified Instructor in Photoshop CS3 offers readers a clear path to using both Lightroom 2 and Photoshop CS3 to create a complete digital workflow. Fitzgerald uses tips, tricks, and step-by-step directions to demonstrate how to integrate these two powerful programs to optimize image management and create stunning images. The first part of this book is dedicated to offering an overview of the complete workflow, clearly defining the purpose of both Photoshop and Lightroom within a photographer’s workflow and explaining the basics of image files and how to organize them. The second part delves into using Lightroom to manage the Production Workflow. It begins with an in-depth look at the Lightroom workspace and how images are imported into it. Photographers are then guided through organizing images within Lightroom, processing photos, sharing photos with others in a variety of formats and creating files to use outside of Lightroom. Finally, the workflow is put into action by demonstrating how a wildlife photographer used Lightroom in the field while photographing migrating polar bears in the arctic. The third part focuses on Photoshop and the Creative Workflow, starting with opening files in Photoshop as well as suggesting when and how photographers should be utilizing Bridge and Adobe Camera Raw. A review of the Photoshop workspace is followed by information on adjusting tonality and color with a wide variety of tools, and working with layers. Part four moves into more advanced Photoshop tools and techniques, such as selections, layer masks and using Photoshop’s retouching tools. There is also a discussion on the nuances of using Photoshop and Lightroom together and how to use Photoshop actions in Lightroom. Part five focuses on putting all of the pieces together to create the complete Creative Workflow with Photoshop. It begins with a discussion for creating strategies for success. The author then moves on to how to solve special portrait retouching problems and how to add creative finishing touches. Then Fitzgerald demonstrates the entire process with a downloadable practice file so you can follow along and practice your newly learned skills.

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Автор: Peter Cotton B

Essential new title in the Advanced Digestive Endoscopy series Advanced Digestive Endoscopy: Practice & Safety provides a practical manual on how to perform techniques safely and effectively in order to maximise value, and to reduce risks. Clearly structured, it covers training, endoscopy and imaging equipment, infection control, patient preparation and monitoring, complications and how to avoid and deal with them. Expanding on the content of Peter Cotton’s best-selling Practical Gastrointestinal Endoscopy, this instructive volume contains information and guidelines on all aspects of the practice of endoscopy, and is an ideal companion for both the trainee and the experienced endoscopist. Key features include: Written by the leading international names in endoscopy Text has been expertly edited by Peter Cotton into a succinct and instructive format Presented in short paragraphs structured with headings, subheadings and bullet points Richly illustrated throughout with full-color photographs

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Автор: Granino Korn A

A unique, hands-on guide to interactive modeling and simulation of engineering systems This book describes advanced, cutting-edge techniques for dynamic system simulation using the DESIRE modeling/simulation software package. It offers detailed guidance on how to implement the software, providing scientists and engineers with powerful tools for creating simulation scenarios and experiments for such dynamic systems as aerospace vehicles, control systems, or biological systems. Along with two new chapters on neural networks, Advanced Dynamic-System Simulation, Second Edition revamps and updates all the material, clarifying explanations and adding many new examples. A bundled CD contains an industrial-strength version of OPEN DESIRE as well as hundreds of program examples that readers can use in their own experiments. The only book on the market to demonstrate model replication and Monte Carlo simulation of real-world engineering systems, this volume: Presents a newly revised systematic procedure for difference-equation modeling Covers runtime vector compilation for fast model replication on a personal computer Discusses parameter-influence studies, introducing very fast vectorized statistics computation Highlights Monte Carlo studies of the effects of noise and manufacturing tolerances for control-system modeling Demonstrates fast, compact vector models of neural networks for control engineering Features vectorized programs for fuzzy-set controllers, partial differential equations, and agro-ecological modeling Advanced Dynamic-System Simulation, Second Edition is a truly useful resource for researchers and design engineers in control and aerospace engineering, ecology, and agricultural planning. It is also an excellent guide for students using DESIRE.

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Автор: Mike Staunton

This new and unique book demonstrates that Excel and VBA can play an important role in the explanation and implementation of numerical methods across finance. Advanced Modelling in Finance provides a comprehensive look at equities, options on equities and options on bonds from the early 1950s to the late 1990s. The book adopts a step-by-step approach to understanding the more sophisticated aspects of Excel macros and VBA programming, showing how these programming techniques can be used to model and manipulate financial data, as applied to equities, bonds and options. The book is essential for financial practitioners who need to develop their financial modelling skill sets as there is an increase in the need to analyse and develop ever more complex 'what if' scenarios. Specifically applies Excel and VBA to the financial markets Packaged with a CD containing the software from the examples throughout the book Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

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Автор: Группа авторов

In the fast changing business and financial markets, the role of operations manager is crucially important to any organisation. As automated processes increase and settlement cycles shorten, the demands on operations managers to embrace change and to become cost effective contributors to the bottom line increases. This book follows on from Fundamentals of Global Operations Management, 2e (0470026537). Author David Loader explores the challenges of being a good supervisor and manager in an environment of constant change, variable workloads and pressure to deliver quality services cost-effectively. He covers the key aspects of the role, which include managing risk, people and clients.

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Автор: Margaret Driscoll

Advanced Web-Based Training Strategies fills the gap in the literature available on this topic by offering a volume that includes meaningful, applicable, and proven strategies that can take the experienced instructional designer to the next level of web-based training. Written by Margaret Driscoll and Saul Carliner – internationally acclaimed experts on e-learning and information design- – Advanced Web-Based Training Strategies provides instructional designers, e-learning developers, technical communicators, students, and others with strategies for addressing common challenges that arise when designing e-learning. Balancing educational theory with the practical realities of implementation, Driscoll and Carliner outline the benefits and limitations of each strategy, discuss the issues surrounding the implementation of these strategies, and illustrate each strategy with short scenarios drawn from real-world online learning programs representing a wide variety of fields including technology, financial services, health care, and government.

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Автор: Savo Glisic G

The new edition of Advanced Wireless Communications: 4G Cognitive and Cooperative Broadband Technology, 2nd Edition, including the latest developments In the evolution of wireless communications, the dominant challenges are in the areas of networking and their integration with the Future Internet. Even the classical concept of cellular networks is changing and new technologies are evolving to replace it. To reflect these new trends,Advanced Wireless Communications & INTERNET builds upon the previous volumes, enhancing the existing chapters, and including a number of new topics. Systematically guiding readers from the fundamentals through to advanced areas, each chapter begins with an introductory explanation of the basic problems and solutions followed with an analytical treatment in greater detail. The most important aspects of new emerging technologies in wireless communications are comprehensively covered including: next generation Internet; cloud computing and network virtualization; economics of utility computing and wireless grids and clouds. This gives readers an essential understanding of the overall environment in which future wireless networks will be operating. Furthermore, a number of methodologies for maintaining the network connectivity, by using tools ranging from genetic algorithms to stochastic geometry and random graphs theory, and a discussion on percolation and connectivity, are also offered. The book includes a chapter on network formation games, covering the general models, knowledge based network formation games, and coalition games in wireless ad hoc networks. Illustrates points throughout using real-life case studies drawn from the author's extensive international experience in the field of telecommunications Fully updated to include the latest developments, key topics covered include: Advanced routing and network coding; Network stability control; Relay-assisted Wireless Networks; Multicommodity flow optimization problems, flow optimization in heterogeneous networks, and dynamic resource allocation in computing clouds Methodically guides readers through each topic from basic to advanced areas Focuses on system elements that provide adaptability and re-configurability, and discusses how these features can improve wireless communications system performance

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Автор: Hernez-Broome Gina

Praise for Advancing Executive Coaching "Rich in content, this book is an impressive and varied review of the field of coaching from a notable assembly of authors. It is thought provoking yet practical, and represents an important contribution to a fast-moving field. A must read for anyone interested in executive coaching and all organizations that want to implement coaching " —Marshall Goldsmith, executive coach and author of the New York Times best-sellers, MOJO and What Got You Here Won't Get You There «This excellent book on executive coaching takes the reader on an exciting journey of discovery and explores the link between practice and research. A great resource for HR professionals and coaches.» —Professor Stephen Palmer, Ph.D., director of the Coaching Psychology Unit, City University, London, United Kingdom «If you are looking for a solid evidence-based book on leadership and executive coaching – look no further. From tools and techniques, to theoretical frameworks and practice advice on how to implement and measure leadership coaching – it's all here. A must-have for the novice and experienced executive coach alike. Enjoy!» —Anthony M. Grant, Ph.D., director, Coaching Psychology Unit, University of Sydney «The book offers both tested strategies and techniques and an exploration of emerging issues and new directions.» —Cindy McCauley, Ph.D., senior fellow at the Center for Creative Leadership «The editors have compiled an 'all-star' roster of authors who tackle issues from implementing and evaluating coaching programs to maximizing the effectiveness of individual coaching relationships. This book will be a must have for anyone interested in world-class executive coaching.» —Kurt Kraiger, Ph.D., 2010 SIOP President, Professor and Director of the Industrial and Organizational Psychology Program at Colorado State University

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Автор: David Whale

Here's your ticket to a world of adventures with Minecraft and programming. Learn how to extend Minecraft and create a new gaming experience, by exploring the magical world of Minecraft programming. Adventures in Minecraft, like other books in the highly successful Adventures series, is written especially for 11- to 15-year-olds. With this book you will learn new programming skills while having fun with Minecraft! Minecraft programming experts David Whale and Martin O'Hanlon walk you step-by-step through everything you need to know to: Get started writing Minecraft programs in Python on your PC, Mac, or Raspberry Pi Build houses and other structures in the blink of an eye, and make a 3D duplicating machine Write interactive games like a field that charges you rent, and a treasure hunt using magic vanishing bridges Build custom game control panels using simple electronic circuits Easily build huge 2D and 3D structures such as spheres and pyramids Build intelligent objects like a massive Minecraft clock, and program an alien invasion Plan and write a complete interactive arena game Using the programming skills you learn from this book, writing Minecraft programs offers endless possibilities to create anything you can imagine. To make your journey that much easier, the Adventures in Minecraft companion website supplies you with a video for each adventure in the book, downloadable code files, helpful programming reference tables, a bonus adventure, and badges to collect for your Minecraft accomplishments. By day, David Whale and Martin O'Hanlon are software engineers who design computer products. By night, they play Minecraft and develop exciting new programs that interact with the Minecraft world. They both work regularly with young people in schools, computing clubs and at community events, giving talks about Minecraft programming and running programming workshops.

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Автор: Cara Wrigley

How can you create meaningful connections with customers in the digital space? The rapid emergence of new technologies has revolutionized the way companies build relationships and interact with their customers. Today, it’s more important than ever to have an emotional understanding of customers and how they feel about a product, service, or business, even when your primary interactions are via digital channels. Affected goes beyond influencing behaviors to understanding cognition and emotion as a way to better connect with customers in the digital space. In it, Wrigley and Straker offer a new approach—one that examines channel relationships and useful concepts for clarifying and refining the emotional meaning behind company strategy and their relationship to corresponding channels. Using case study examples from and over a decade of primary research in the area, they discuss the process and impact of such emotionally aware channel designs. Spanning entrepreneurial start-up techniques of wunderkind artist Cj Hendry through to the lucrative retail sector of luxury brand Burberry, this seminal book offers multi-channel design approach that can show companies how to select, design, and maintain digital engagements based on their strategy and industry needs. Shows businesses how they can better understand and engage with customers digitally Demonstrates how to gain competitive advantage by integrating design methods into corporate strategy Provides multi-channel approaches for how businesses can select, design, and maintain digital engagements Establishes a clear framework for analysing and applying the right strategy for your digital engagement Connecting and engaging with customers is pivotal to business success, but in the digital space the old methods just won’t cut it. With Affected, you’ll find the tools and techniques you need to find your customers where they are.

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Автор: Torsten Stau

Affiliate Marketing ist in aller Munde. Ich habe ein paar grundlegende Definitionen und Erkl?rungen zusamengestellt, zeige die sieben schlimmsten Irrt?mer auf und stelle die vier lukrativsten Anbieter vor. Auf Affiliate Marketing mit Amazon gehe ich genauer ein.

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Автор: Andr? Sternberg

Der bessere Weg Dieses Buch ist der bessere Weg! In diesem Buch werde ich Schritt f?r Schritt Anweisungen machen und klar umrissene Anweisungen geben, die Sie durch die eigentlichen Prozesse f?hren. Folgen Sie meinen Anweisungen und Sie werden diesen besseren Weg lernen. Jeder Schritt ist ein umsetzbarer Schritt, keine blo?e Theorie. Hier verkaufe ich Ihnen keine Spekulationen und mache Sie nicht zum Hype. Es ist eine Methode, die f?r mich funktioniert hat und auch f?r Sie funktionieren wird. Au?erdem ist jeder Schritt durch nach Verfolgung oder Verwendung von Softwareprogrammen gesteuert und benutzerfreundlich.
Wie dem auch sei, Sie k?nnen auf meinen Rat hin handeln. Dies ist weit entfernt von dem typischen Affiliate-Marketing-Buch, das Aufregung und ein Gef?hl der Hoffnung vermittelt, aber sonst nicht viel. In der Tat ist nicht nur jeder Schritt umsetzbar; Der Erfolg jedes Schritts ist messbar. Wenn Sie mit den in diesem Buch beschriebenen Schritten Ma?nahmen ergreifen, k?nnen Sie den Erfolg Ihrer eigenen Ma?nahmen tats?chlich messen.
Durch messbaren Erfolg entsteht h?ufig eine Motivation Kaskade, die Ihnen als Leser einen weiteren Nutzen bringt. Ich verstecke den Ball nicht und es gibt keine Vermutungen: Sie sind entweder profitabel und erfolgreich oder wenden die beschriebene Methode nicht effektiv an. Sie werden kein System aufbauen. Warten Sie monatelang, um herauszufinden, ob Sie Ihr Ziel erreicht haben. Sie werden sofort wissen, ob Ihre Bem?hungen ein Problem gel?st und Ihren Datenverkehr erh?ht haben oder nicht. Dar?ber hinaus kann der Entwurf, den ich Ihnen gebe, problemlos an Ihre besonderen Umst?nde angepasst werden. Jeder Online-Verk?ufer ist anders. Jeder hat Zugriff auf eine unterschiedliche Menge an Ressourcen, genau wie jeder anderen Situation ausgesetzt ist.
Die Blaupause, die ich Ihnen gebe, ist flexibel, sodass Sie mischen und anpassen, in Scheiben schneiden und in W?rfel schneiden und Dinge verschieben k?nnen, um Ihre Ergebnisse zu verbessern. Schlie?lich konzentriert sich dieses Buch stark auf die Generierung und Konvertierung von Datenverkehr. ?ber Conversion wird h?ufig in Bezug auf die Conversion-Plattform geschrieben, die ein Verk?ufer verwendet, aber diese Conversion-Plattformen unterscheiden sich und oft gibt der Verfasser nicht an, auf welche Plattform er sich bezieht und ?ber welche er schreibt. Manchmal gibt der Autor an, dass er ?ber Blogs oder eine bestimmte Such Plattform schreibt, aber in beiden F?llen verwenden die meisten Autoren die Plattform selbst, wenn sie sie ?berhaupt verwenden.
Erforderlich ist, dass Sie wissen, wie Sie mithilfe einer Blog-Technik oder einer bestimmten Such Plattform Zugriffe auf SIE lenken. Schlie?lich gibt es einige n?tzliche Anleitungen, die sowohl die Konvertierung als auch die Verkehrs Erzeugung behandeln, jedoch nicht die Schl?ssel f?r eine erfolgreiche Verkehrs Erzeugung ansprechen, um eine tats?chliche Konvertierung sicherzustellen. Wenn Sie in der Lage sind, t?glich eine Million Besucher auf Ihre Webseite zu lenken, spielt es dennoch keine Rolle, ob Sie den generierten Datenverkehr nicht zur Sicherstellung der Conversion verwenden k?nnen.
Sie m?ssen Besucher zu K?ufern, Klickern, Einreichern oder Abonnenten machen. Im Wesentlichen m?ssen Sie den Datenverkehr lenken und ihn dann durch Konvertierung nutzen. Die Conversion sollte unabh?ngig von der Methode, mit der Sie von Ihrem Partner bezahlt werden, oberste Priorit?t haben.

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Автор: Dantse Dantse

"W?hrend das Gl?ck sich versteckt und verdient und gefunden werden will, treibt sich das Ungl?ck herum und bietet sich kostenlos an." Dantse Dantse f?ngt Zitaten und Weisheiten ein, die ihn auf seinem Lebensweg erschienen. Er formuliert die Gedanken, die so viele nicht aussprechen k?nnen und schafft es sie in diesem Buch zu vereinen. Ob zu dem Thema Liebe, Geld oder Glaube, kein Bereich bleibt unangetastet. Zu Beginn l?dt der Autor ein, ihn auf seinem Lebensweg zu begleiten und beschreibt, wie er aufgewachsen ist, welche Erfahrungen er gemacht hat und welche Hintergr?nde ihn bewegen. Schnell wird deutlich, dass Dantse Dantse andere Werte verk?rpert als andere. Aufgrund seiner afrikanischen Kultur bringt er zudem eine Offenheit mit sich, die den Leser direkt und ehrlich in seine Gedanken einf?hrt. Ein Buch, das Augen ?ffnet und Herzen ber?hrt.

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Автор: Richard Gray

After the Fall presents a timely and provocative examination of the impact and implications of 9/11 and the war on terror on American culture and literature. Presents the first detailed interrogation of U.S. writing in a time of crisis Develops a timely and provocative arguement about literature and trauma Relates U.S. writing since 9/11 to crucial social and historical changes in the U.S. and elsewhere Places U.S. writing in the context of the transformed position of the U.S. in a world characterized by political, economic, and military crisis; transnational drift; the resurgence of religious fundamentalism; and the apparent triumph of global capitalism

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Автор: David Wiedemer

Secure your financial future before the next big bubble bursts Aftershock provides a definitive look at the economic climate still ahead in 2015—and beyond—and details the steps you can take now to secure your financial future. Written by the authors who accurately predicted the financial crisis of 2008 and 2009, this book serves as both a warning and a game plan for investors looking to avoid catastrophic loss. This updated fourth edition has been expanded with new actionable insights about protection and profits in an increasingly confusing investment environment, and includes the latest data, updated charts and tables, and brand new coverage of monetary stimulus. With a look back at the domino fall of the conjoined real estate, stock, and private debt bubbles that triggered the last major crisis, this book paints a vivid picture of what to expect the next time the world's economy pops. You'll learn how to protect your assets before and during the coming fall, and how to capitalize on the opportunities everyone else is missing. The housing bubble has popped, toppling banks and sending shockwaves of stock market misery around the world. It may seem like the worst is over. It's not. This book shows you what's still to come, and how to ride the crest instead of being sucked under. Learn when, why, and how the global bubble will burst Understand the repercussions that will reach into your accounts Get up to date on the data, with expert analysis and insight Start protecting yourself now with a few smart investment moves The stock market, real estate, consumer spending, private debt, dollar, and government debt bubbles will burst, driving up unemployment, devaluing the dollar, and causing deep global recession. Aftershock helps you fortify your assets before the wave so you can enjoy clear skies after the storm.

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Автор: Wendy Beech

Learn and be inspired by the fascinating true stories behind 10 leading lights in black enterprise today . . . * While she won't share the formulas for her world-renowned hot sauces, Vivian Gibson, CEO of The MillCreek Company, is glad to impart her recipe for transforming a passion for cooking into a multimillion-dollar enterprise. * He went from sleeping in Central Park to heading a major film production and syndication company. Get the details on how Frank Mercado-Valdes's love of classic black films led to the creation of the African Heritage Network. * At only 34 years old, Alonzo Washington is head of his own comic book publishing empire. Find out how this committed political activist used his genius for cartooning to promote minority causes and make a fortune doing it. Discover the compelling true stories of how these and seven other African-American men and women beat the odds to become some of today's most successful black entrepreneurs.In a series of intimate profiles, journalist/author Wendy Harris details the paths they traveled, the obstacles they overcame, and the important lessons they learned along the way about what it takes to succeed in business.

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Автор: Brink Lindsey

A refreshing, insightful look into the political and economic dynamics driving globalization today Globalization: it's earlier than you think. That's the provocative message of Against the Dead Hand, which traces the rise and fall of the century-long dream of central planning and top-down control and its impact on globalization-revealing the extent to which the «dead hand» of the old collectivist dream still shapes the contours of today's world economy. Mixing historical narrative, thought-provoking arguments, and on-the-scene reporting and interviews, Brink Lindsey shows how the economy has grown up amidst the wreckage of the old regime-detailing how that wreckage constrains the present and obscures the future. He conveys a clearer picture of globalization's current state than the current conventional wisdom, providing a framework for anticipating the future direction of the world economy.

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Автор: Beatrice Gavazza

Il libro approfondisce la figura del tragediografo Agatone (fine V secolo a.C.) e fornisce ai 34 frammenti superstiti della sua opera un'edizione critica con commento. Questo lavoro s'inserisce nell'attuale tendenza degli studi classici a dedicare particolare attenzione a testi frammentari. Sebbene le tragedie di Agatone risultino dimenticate gi? in epoca antica, sembra che in ambito tragico egli sia stato un autore di successo, nonch? d'avanguardia. Il contributo pi? importante che diede alla storia del teatro fu la sostituzione delle parti corali tradizionali con intermezzi del tutto slegati rispetto al contenuto della trama. L'analisi svolge un'indagine quanto pi? possibile completa intorno a una figura determinante del genere tragico e pone le basi per una pi? profonda comprensione delle trasformazioni del teatro tra il V e il IV secolo a.C.
Beatrice Gavazza ? assistente alla cattedra di Filologia e Letteratura Greca dell'Universit? Albert Ludwig di Friburgo in Brisgovia. Per il suo lavoro sul poeta tragico Agatone ha ricevuto nel 2020 il premio G?nter W?hrle, promosso dalla fondazione Humanismus Heute per tesi dottorali eccellenti inerenti al campo dell'Antichistica e composte presso l'Universit? Albert Ludwig di Friburgo.

Серия: DRAMA – Studien zum antiken Drama und seiner Rezeption

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Автор: Rachel Alt-Simmons

Achieve greater success by increasing the agility of analytics lifecycle management Agile by Design offers the insight you need to improve analytic lifecycle management while integrating the right analytics projects into different frameworks within your business. You will explore, in-depth, what analytics projects are and why they are set apart from traditional development initiatives. Beyond merely defining analytics projects, Agile by Design equips you with the information you need to apply agile methodologies in a way that tailors your approach to individual initiatives—and the needs of your projects and team. Lifecycle management is a complex subject area, and with the increasingly important integration of analytics into multiple facets of business models, understanding how to use agile tools while managing a product lifecycle is essential to maintaining a competitive edge in today's professional world. Gain an understanding of the principles, processes, and practices associated with effective analytic lifecycle management Discover techniques that will enable you to successfully initiate, plan, and execute analytic development projects with an eye for the opportunity to engage agile methodologies Understand agile development frameworks Identify which agile methodologies are best for different frameworks—and how to apply them throughout the analytic development lifecycle With analytics becoming increasingly important in today's business world, you need to understand and apply agile methodologies in order to meet rising standards of efficiency and effectiveness. Agile by Design is the perfect reference for project managers, CFOs, IT managers, and marketing managers who want to cultivate a relevant, forward-thinking lifecycle management style.

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Автор: Rolf Arnold

Серия: Carl-Auer Ratgeber

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Автор: Langdon Morris

Find your company's unique innovation style, and nurture it into a powerful competitive advantage Praised by business leaders worldwide, Agile Innovation is the authoritative guide to survival and success in today's «innovate-or-die» business world. This revolutionary approach combines the best of Agile with the world's leading methods of Innovation to present a crisp, articulate, and proven system for developing the breakthrough capabilities every organization must master to thrive today and tomorrow. You already know that effective innovation doesn't happen by accident—it is achieved by careful design. Agile Innovation addresses the three critical drivers of innovation success: accelerating the innovation process; reducing the risks inherent in innovation; and engaging your entire organization and your broader ecosystem in the innovation effort. The key frameworks described here build on the proven success of Agile to provide a comprehensive and customizable Innovation Master Plan approach to sustained innovation improvement in the five critical performance areas: strategy, portfolio, process, culture and infrastructure. Major topics include: the power of Agile in the innovation process, how to overcome innovation risk, the best tools to evoke engagement and collaboration, branding as an integral element of innovation, and the best leadership skills and practices that create the special environment that enables transformative growth. Readers will learn specifically how to create better ideas, develop them more efficiently, and work together more profitably and effectively to achieve breakthroughs. The insights offered in this book are highlighted in 11 detailed case studies illustrating the world's best innovation practices at Wells Fargo, Nike, Volvo, Netflix, Southwest Airlines, NASA,The New York Times, and others, in dozens of specific business examples, in two dozen powerful and unique techniques and methods, and a full set of implementation guidelines to put these insights into practice. Key Insights: Understand how to implement the many ways that innovation efforts can be accelerated to achieve even greater competitive advantage Learn to create a culture of innovation, greater engagement, and rich collaboration throughout your organization Discover how to reduce risk and accelerate learning Implement your own unique plan to enhance collaborative innovation, from leadership through operations Integrate key agility principles into your strategic planning decisions for sustained improvement Explore dramatic new approaches to open innovation that optimize large scale innovation Apply the latest and best technology tools to enhance innovation, reduce risk, and promote broad participation. This is a must read book, a practical guide for fostering a culture of innovation, nurturing creativity, and efficiently developing the ideas that drive strategic growth. And since innovation is not imitation, you know that copying the ideas and strategies of other successful organizations will not produce the desired outcomes. Hence, all leaders must develop their own way of innovating and nurture the right style of collaborating for their own organization. This book will guide you to find your own unique pathways to success. Blaze your own trail to the high levels of innovativeness and organizational agility by learning from the expert guidance and practical, actionable advice offered throughout this important book.

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Автор: Scott Ambler

The first book to cover Agile Modeling, a new modeling technique created specifically for XP projects eXtreme Programming (XP) has created a buzz in the software development community-much like Design Patterns did several years ago. Although XP presents a methodology for faster software development, many developers find that XP does not allow for modeling time, which is critical to ensure that a project meets its proposed requirements. They have also found that standard modeling techniques that use the Unified Modeling Language (UML) often do not work with this methodology. In this innovative book, Software Development columnist Scott Ambler presents Agile Modeling (AM)-a technique that he created for modeling XP projects using pieces of the UML and Rational's Unified Process (RUP). Ambler clearly explains AM, and shows readers how to incorporate AM, UML, and RUP into their development projects with the help of numerous case studies integrated throughout the book. AM was created by the author for modeling XP projects-an element lacking in the original XP design The XP community and its creator have embraced AM, which should give this book strong market acceptance Companion Web site at www.agilemodeling.com features updates, links to XP and AM resources, and ongoing case studies about agile modeling.

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Автор: Steven Ostermiller J

Flex your project management muscle Agile project management is a fast and flexible approach to managing all projects, not just software development. By learning the principles and techniques in this book, you'll be able to create a product roadmap, schedule projects, and prepare for product launches with the ease of Agile software developers. You'll discover how to manage scope, time, and cost, as well as team dynamics, quality, and risk of every project. As mobile and web technologies continue to evolve rapidly, there is added pressure to develop and implement software projects in weeks instead of months—and Agile Project Management For Dummies can help you do just that. Providing a simple, step-by-step guide to Agile project management approaches, tools, and techniques, it shows product and project managers how to complete and implement projects more quickly than ever. Complete projects in weeks instead of months Reduce risk and leverage core benefits for projects Turn Agile theory into practice for all industries Effectively create an Agile environment Get ready to grasp and apply Agile principles for faster, more accurate development.

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Автор: Даррелл Ригби

Сложные времена показывают, кто чего стоит. Пока одни бизнес-лидеры впадают в истерику, другие прут как танки. Сегодня Agile – единственный способ адаптировать свою компанию под условия неустойчивого рынка, удержать организацию на плаву и найти баланс между жестко регламентированными и гибкими процессами. Эта книга – дорожная карта трансформации бизнеса. С ней вы: – определите, на каких уровнях компании нужно создать гибкие команды; – ускорите изменения благодаря Agile-подходу; – научитесь приспосабливаться к нестабильной среде; – избежите 90 % ошибок, с которыми сталкиваются инноваторы. Даррелл Ригби, Сара Элк и Стив Берез – эксперты в области трансформации компаний. Они помогают бизнес-лидерам по всему миру раскрыть потенциал сотрудников и повысить скорость, гибкость и эффективность внедряемых инноваций.

Серия: Проектный менеджмент

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Автор: Майк Кон

Оценка и планирование критически важны для успеха любого проекта. Однако процесс планирования сложен, и наши планы часто оказываются далекими от реальности. На помощь приходит agile-подход. Благодаря agile вы научитесь создавать реалистичные планы, которые сможете корректировать по ходу работы, при этом выполняя проекты в срок и в рамках бюджета. Майк Кон, гуру в области agile, дает инструменты, необходимые для оценки, планирования и управления agile-проектами любого масштаба. В книге нет теоретических рассуждений, она полна конкретных примеров, методов, графиков, рецептов, а главное – аргументированных рекомендаций.

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Автор: Майк Кон

Оценка и планирование критически важны для успеха любого проекта. Однако процесс планирования сложен, и наши планы часто оказываются далекими от реальности. На помощь приходит agile-подход. Благодаря agile вы научитесь создавать реалистичные планы, которые сможете корректировать по ходу работы, при этом выполняя проекты в срок и в рамках бюджета. Майк Кон, гуру в области agile, дает инструменты, необходимые для оценки, планирования и управления agile-проектами любого масштаба. В книге нет теоретических рассуждений, она полна конкретных примеров, методов, графиков, рецептов, а главное – аргументированных рекомендаций.

Исполнители: Олег Томилин

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Автор: Klaus-Dieter Thill

Waren das gesundheitspolitische, medizinische, gesellschaftliche und unternehmerische Handlungsumfeld von Haus- und Fach?rzten bislang durch relative Konstanz und Vorhersehbarkeit gepr?gt, sehen sich die Mediziner seit einiger Zeit zunehmend mit Ver?nderungen konfrontiert, die zu Unbest?ndigkeit und Desorientierung f?hren und denen mit den bisherigen, meist statisch angelegten Praxisf?hrungs-Konzepten nicht ad?quat begegnet werden kann. Die L?sung dieses Problems, das zuk?nftig deutlich an Intensit?t zunehmen wird, ist ein agiles Praxismanagement, sein Gestaltungs-Prinzip der Best Practice-Standard. Er umfasst die Gesamtheit der Instrumente, Regelungen und Verhaltensweisen, die einen reibungslos funktionierenden Praxisbetrieb unter allen Bedingungen, in die eine Praxis geraten kann, sicherstellt. Dieses Buch beschreibt die wichtigsten Best Practices, d.h. die Bestandteile eines agilen Praxismanagement und ihre konkrete Umsetzung im Arbeitsalltag.

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Автор: Mark Mueller-Eberstein

Insider secrets to competing-and winning-in the tech-savvy marketplace The new generation of technology savvy workers is changing the way we look at productivity. Agility uniquely describes how technology agility impacts your business's performance and can become a critical success factor. A must-read for leaders defining business strategy and technology implementation, the methodology it describes will show how to measure and drive technology adoption and the derived impact on business results. Includes international cases of various industries, from industry leaders Incorporates the ideas of flexibility, balance, adaptability, and coordination under one umbrella Uniquely describes how technology agility impacts business performance What differentiates Audi, BMW and Mercedes or GM? Understanding it can make or break the future of an organization. Agility makes it clear: the digital divide will be seen in those who take full advantage of the technology versus those merely have it.

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Автор: Helyette Geman

A comprehensive resource for understanding the complexities of agricultural finance Agricultural Finance: From Crops to Land, Water, and Infrastructure is a pioneering book that offers a comprehensive resource for understanding the worldwide agriculture markets, from spikes in agricultural commodity prices to trading strategies, and the agribusiness industry generally to the challenges of feeding the planet in particular. The book also goes in-depth on the topics of land, water, fertilizers, biofuels, and ethanol. Written by Helyette Geman—an industry expert in commodity derivatives—this book explores the agricultural marketplace and the cycles in agricultural commodity prices that can be the key to investor success. This resource addresses a wide range of other important topics as well, including agricultural insurance, energy, shipping and bunker prices, sustainability, investments in land, subsidies, agricultural derivatives, and farming risk-management. Other topics covered include structured products and agricultural commodities ETFs; trade finance in an era of credit shortage; securitization and commodity-linked notes; grains: wheat, corn, soybeans; softs: coffee, cocoa, cotton; shipping as a key component of agricultural trade; and the major agricultural shipping routes and the costs. The book: Offers the first comprehensive resource that deals with the all aspects of agricultural finance Includes information that is crucial for pension funds, asset managers, hedge funds, agribusiness corporates, CTAs and regulators Covers a range of topics from agricultural bunker prices, futures, options to major shipping routes and the costs This text is a must-have resource for accessing the information required to trade successfully in the agricultural marketplace.

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Автор: Leo Piccioli

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Автор: Lawrence S. Maisel

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Автор: Ida Susser

AIDS, Sex, and Culture is a revealing examination of the impact the AIDS epidemic in Africa has had on women, based on the author’s own extensive ethnographic research. based on the author's own story growing up in South Africa looks at the impact of social conservatism in the US on AIDS prevention programs discussion of the experiences of women in areas ranging from Durban in KwaZulu Natal to rural settlements in Namibia and Botswana includes a chapter written by Sibongile Mkhize at the University of KwaZulu Natal who tells the story of her own family’s struggle with AIDS

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Автор: Chris Binns

An authoritative guide to the various systems related to navigation, control, and other instrumentation used in a typical aircraft Aircraft Systems offers an examination of the most recent developments in aviation as it relates to instruments, radio navigation, and communication. Written by a noted authority in the field, the text includes in-depth descriptions of traditional systems, reviews the latest developments, as well as gives information on the technologies that are likely to emerge in the future. The author presents material on essential topics including instruments, radio propagation, communication, radio navigation, inertial navigation, and puts special emphasis on systems based on MEMS. This vital resource also provides chapters on solid state gyroscopes, magnetic compass, propagation modes of radio waves, and format of GPS signals. Aircraft Systems is an accessible text that includes an investigation of primary and secondary radar, the structure of global navigation satellite systems, and more. This important text: Contains a description of the historical development of the latest technological developments in aircraft instruments, communications and navigation Gives several “interesting diversion” topics throughout the chapters that link the topics discussed to other developments in aerospace Provides examples of instruments and navigation systems in actual use in cockpit photographs obtained during the authors work as a flight instructor Includes numerous worked examples of relevant calculations throughout the text and a set of problems at the end of each chapter Written for upper undergraduates in aerospace engineering and pilots in training, Aircraft Systems offers an essential guide to both the traditional and most current developments in aviation as it relates to instruments, radio navigation, and communication.

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Автор: Ahmed Abdelghany

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Автор: J?rgen Lang

Um erfolgreich in Aktien zu investieren, brauchen Anleger grundlegende Informationen.
Das Buch bietet jeweils in K?rze: Branche, Highlights, Unternehmenskennzahlen, Wertpapierdaten sowie eine Risikoeinsch?tzung. Diverse Kauf- und Verkaufsgr?nde runden das Ganze sinnvoll ab.

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Автор: J?rgen Lang

Um erfolgreich in Aktien zu investieren, brauchen Anleger grundlegende Informationen.
Das Buch bietet jeweils in K?rze: Branche, Highlights, Unternehmenskennzahlen, Wertpapierdaten sowie eine Risikoeinsch?tzung. Diverse Kauf- und Verkaufsgr?nde runden das Ganze sinnvoll ab.

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Автор: J?rgen Lang

Um erfolgreich in Aktien zu investieren, brauchen Anleger grundlegende Informationen.
Das Buch bietet jeweils in K?rze: Branche, Highlights, Unternehmenskennzahlen, Wertpapierdaten sowie eine Risikoeinsch?tzung. Diverse Kauf- und Verkaufsgr?nde runden das Ganze sinnvoll ab.

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Автор: J?rgen Lang

Um erfolgreich in Aktien zu investieren, brauchen Anleger grundlegende Informationen.
Das Buch bietet jeweils in K?rze: Branche, Highlights, Unternehmenskennzahlen, Wertpapierdaten sowie eine Risikoeinsch?tzung. Diverse Kauf- und Verkaufsgr?nde runden das Ganze sinnvoll ab.

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Автор: J?rgen Lang

Um erfolgreich in Aktien zu investieren, brauchen Anleger grundlegende Informationen.
Das Buch bietet jeweils in K?rze: Branche, Highlights, Unternehmenskennzahlen, Wertpapierdaten sowie eine Risikoeinsch?tzung. Diverse Kauf- und Verkaufsgr?nde runden das Ganze sinnvoll ab.

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Автор: J?rgen Lang

Um erfolgreich in Aktien zu investieren, brauchen Anleger grundlegende Informationen.
Das Buch bietet jeweils in K?rze: Branche, Highlights, Unternehmenskennzahlen, Wertpapierdaten sowie eine Risikoeinsch?tzung. Diverse Kauf- und Verkaufsgr?nde runden das Ganze sinnvoll ab.

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Автор: Gereon A. Thelen

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Автор: Alfred Schirokauer

Серия: Alfred-Schirokauer-Reihe

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Автор: Dowd Kevin

An engaging look at how modern finance almost destroyed our global economy Over the last thirty years, capital markets have been restructured through the tenets of modern finance. This has been enormously profitable for the financial services sector. However, these innovations, coupled with unsound risk and regulatory practices have proved disastrous for the global economy. In a clear and accessible style, ex-investment banker and financial journalist Martin Hutchinson, and highly respected academic, Kevin Dowd show how modern finance combined with easy money threatened to bring down the world financial system. At the heart of the book is modern finance as a U.S. invention, the theories and practices associated with them, and the changes they made in business models and risk management on Wall Street and other major financial centers. Breaks down the events involved in the 2007-08 financial collapse Reveals how botched policy response made a bad situation worse Focuses on lessons that the practice of finance must learn from recent events The Alchemists of Loss will help you to understand how our financial system crashed and show you what it will take to make sure this won't happen again as we move forward.

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Автор: Angela Rommei?

Ein spannender Roman/Krimi mit interessanten Ausfl?gen in die Vergangenheit in die Zeit der DDR und des 2. Weltkrieges. Die Th?ringer Mundart und die Eigenheiten der Menschen werden am?sant beschrieben.

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Автор: Elisa Kriza

Alexander Solzhenitsyn was one of the Cold War's most iconic writers. This book offers an in-depth analysis of his reception in the US, UK, and Germany before and after 1991. Elisa Kriza skillfully explores how Solzhenitsyn's work can be understood with the paradigm of witness literature and uncovers the dynamics behind the politicized reception of his writing.


From the mid-1980s onwards, Solzhenitsyn's popularity dwindled—was this for ideological reasons? What about the rumors linking him with Russian nationalism? This study does not shy away from stretching beyond anti-communism and touching more contentious subjects—such as anti-feminism, anti-Semitism, and revisionism—in Solzhenitsyn's work and reception.


Bringing Solzhenitsyn back from his 'critical exile' and redefining his work as memory culture, Kriza's book is a crucial scholarly intervention, unveiling the mechanism that can transform a controversial figure into a moral icon.

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Автор: Mary Jane Sterling

Algebra II For Dummies, 2nd Edition (9781119543145) was previously published as Algebra II For Dummies, 2nd Edition (9781119090625). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product. Your complete guide to acing Algebra II Do quadratic equations make you queasy? Does the mere thought of logarithms make you feel lethargic? You're not alone! Algebra can induce anxiety in the best of us, especially for the masses that have never counted math as their forte. But here's the good news: you no longer have to suffer through statistics, sequences, and series alone. Algebra II For Dummies takes the fear out of this math course and gives you easy-to-follow, friendly guidance on everything you'll encounter in the classroom and arms you with the skills and confidence you need to score high at exam time. Gone are the days that Algebra II is a subject that only the serious 'math' students need to worry about. Now, as the concepts and material covered in a typical Algebra II course are consistently popping up on standardized tests like the SAT and ACT, the demand for advanced guidance on this subject has never been more urgent. Thankfully, this new edition of Algebra II For Dummies answers the call with a friendly and accessible approach to this often-intimidating subject, offering you a closer look at exponentials, graphing inequalities, and other topics in a way you can understand. Examine exponentials like a pro Find out how to graph inequalities Go beyond your Algebra I knowledge Ace your Algebra II exams with ease Whether you're looking to increase your score on a standardized test or simply succeed in your Algebra II course, this friendly guide makes it possible.

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Автор: Luca Massaron

Discover how algorithms shape and impact our digital world All data, big or small, starts with algorithms. Algorithms are mathematical equations that determine what we see—based on our likes, dislikes, queries, views, interests, relationships, and more—online. They are, in a sense, the electronic gatekeepers to our digital, as well as our physical, world. This book demystifies the subject of algorithms so you can understand how important they are business and scientific decision making. Algorithms for Dummies is a clear and concise primer for everyday people who are interested in algorithms and how they impact our digital lives. Based on the fact that we already live in a world where algorithms are behind most of the technology we use, this book offers eye-opening information on the pervasiveness and importance of this mathematical science—how it plays out in our everyday digestion of news and entertainment, as well as in its influence on our social interactions and consumerism. Readers even learn how to program an algorithm using Python! Become well-versed in the major areas comprising algorithms Examine the incredible history behind algorithms Get familiar with real-world applications of problem-solving procedures Experience hands-on development of an algorithm from start to finish with Python If you have a nagging curiosity about why an ad for that hammock you checked out on Amazon is appearing on your Facebook page, you'll find Algorithm for Dummies to be an enlightening introduction to this integral realm of math, science, and business.

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Автор: Цзэн Мин

Руководители уже не успевают постоянно адаптировать бизнес под все новые и новые изменения. Роль настройщика процессов должен взять на себя искусственный интеллект: он быстрее и лучше любого человека выберет правильную цену, выстроит самую короткую цепочку поставок, предупредит об изменении спроса и спрогнозирует, что и когда надо закупить на всех уровнях производственной цепочки. Это дает умному бизнесу (и его участникам) огромное преимущество перед бизнесом традиционным. А чтобы все это стало возможным, все бизнес-процессы компании должны быть оцифрованы. Именно так сейчас конкурируют ИТ-гиганты мирового бизнеса, включая Alibaba, которая в этой области добилась поразительных успехов. В книге рассказано о внутренней кухне Alibaba, основных стратегиях и нюансах развития умного бизнеса. Написанная главным стратегом компании, эта книга – ценное руководство для тех, кто хочет уверенно чувствовать себя в океане новой цифровой экономики.

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Автор: Дункан Кларк

Инсайдерское откровение о том, как один человек построил мировую корпорацию, способную противостоять таким гигантам как Walmart и Amazon. Всего за десять лет Джек Ма, бывший преподаватель английского, основал и построил Alibaba Group, в которую сегодня входят: Alibaba.com, Alibaba Pictures, AliExpress.com, Taobao.com, Tmall.com, Alipay и другие. Джек Ма – Рокфеллер XXI века, акции Alibaba в 2014 году побили рекорды, достигнув 25 млрд долларов. Перед вами история компании и самого Джека, иконы частного предпринимательства и привратника миллионов потребителей от китайского Ханчжоу до тверского Торжка.

Серия: Top Business Awards

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Автор: Том Батлер-Боудон

Книга «Alibaba. История восхождения от первого лица» в формате 10-минутного чтения: обзоры лучших книг, только самое важное и полезное. Дункан Кларк родился в Британии и является выпускником Лондонской школы экономики и политических наук. В 1986 году он начал свою карьеру в банковском деле, работая в Лондоне и Гонконге. Кларк организовал серию конференций Китай 2.0 в Высшей школе бизнеса при Стэнфордском университете. Он продолжает инвестировать в зарождающиеся китайские и зарубежные компании и является одним из совладельцев китайского филиала Bangkok Bank. ЦИТАТА: «История славы Джека – это история о том, как китайской компании каким-то образом удалось взять все лучшее из Кремниевой долины, о том, как Восток побеждает Запад, история, достойная романа Джина Йона. Впрочем, его успех со временем превращается в историю противостояния Юга и Севера, в историю о том, как компания родом из Южного Китая пытается покорить политические высоты Пекина».

Серия: 10-минутное чтение

Исполнители: Алексей Артюков

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Автор: Льюис Кэрролл

Серия: Klassiker bei Null Papier

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