зарубежная деловая литература (страница 88)

Автор: Группа авторов

Praise for Endowment Building «This comprehensive work shows how endowments can provide multiple opportunities for donor involvement when the solicitation program is well designed and integrated with other fund development and program goals. Emphasizing the critical ethical issues inherent in marketing and structuring endowment gifts, it is an excellent reference manual and training guide.» –Joanne Scanlan, PhD, Senior Vice President for Professional Development Council on Foundations, Washington, D.C. «Endowment Building provides both practical, hands-on advice and a philosophical, inspirational framework to guide novice and experienced mission-based organizations. Given the demographic opportunities and challenges facing the nonprofit world, this book is a must-read.» –Nancy Herrold Strapp, Executive Vice President and Chief Development Officer Buckhorn Children & Family Services, Louisville, Kentucky «A comprehensive guide on how to start, grow, and maintain an endowment. It shows how to put theory into practice with numerous real-life examples and success stories.» –Joe Bull, Director of Planned Giving, The Ohio State University, Columbus, Ohio «After you read this book, you will know what to do and how to do it. It is a wonderful tool for new and emerging community foundations!» –Kay M. Marquet, President and CEO, Community Foundation Sonoma County, California «Endowment Building is an insightful, succinct, easy-to-read resource on building successful endowment programs. It's a well-organized guide containing practical suggestions and reminders of things development professionals know but some-times forget.» –Jeff W. Smith, Vice President and Trust Counsel, Baptist Foundation of Texas, Dallas

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Автор: Susan Raymond U

How to make strategic plan to help your nonprofit navigate turbulent financial waters and achieve strengthened revenues During this time of upheaval and instability with the country's financial markets and economy, you might be wondering how your nonprofit can emerge stronger from this unprecedented turmoil and prepare for future economic cycles. Practical and timely, Nonprofit Finance for Hard Times: Leadership Strategies When Economies Falter helps your nonproft get strategic in the weak economy. Nonprofit Finance for Hard Times shows you how surviving the current economic conditions means dedicating yourself to understanding the details of the current financial crisis and identifying those Board members and other leaders who can give you deep analysis on the crisis and act as your analysts of the winners and losers in real time. Emphasizes that the core of all strategy is engagement Helps you reassess your nonprofit's communications tools for both messages and markets Asserts that the operative need is for strategy, not panic Revisits all assumptions Explains how to sort and cull past supporters for those who will emerge from the turmoil first and strongest Reveals how to identify new audiences Providing the guidance your nonprofit needs-not to just hang on for the white-knuckle ride, but to plan their best strategy to survive and succeed-Nonprofit Finance for Hard Times equips you with the tools you need to get started.

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Автор: Bruce R. Hopkins

Nonprofit Governance Law, Practices & Trends Governance seems to be the subject that is perched atop every nonprofit lawyer's worry/wish list, despite the fact that there is not much law on the point, particularly at the federal level. This ascension in importance is largely due to the various organizations propounding best practices and principles for public charities and other forms of nonprofit organizations, the IRS's redesigned Form 990, the agency's aggressive push of certain good governance principles in the tax-exempt organizations' setting, and scandals brought to light by the Senate Finance Committee staff. Stemming from the authors' endless hours of meditating over the new Form 990 and sifting through the many (and often inconsistent) best practices principles, Nonprofit Governance fills the need for some cohesion in the realm of nonprofit governance by providing in-depth coverage and explanations of the laws, practices, and trends in this volatile area. An invaluable resource for nonprofit executives, officers, directors, nonprofit lawyers, accountants, members of boards of directors, and consultants, legal experts Bruce R. Hopkins and Virginia Gross's Nonprofit Governance brims with detailed documentation and references to regulations, rulings, cases, and tax literature (which includes current articles and tax law review notes). Here, readers will find a wealth of clarifying information on: Federal and state law fundamentals Board member responsibilities and liability Nonprofit governance principles Nonprofit governance issues Application of the private benefit doctrine Governance and the redesigned Form 990 Recommended polices and procedures Governance case studies Governance legal audit A law primer for nonprofit board members And much more The book includes an exhaustive index, Internal Revenue Code citations and numerous case studies, tips, forms, and checklists to round out the authoritative coverage. Nonprofit Governance is an indispensable guide to, and through, all of the governance policymaking that is unfolding, to improve the management of nonprofit organizations as well as to help organizations be in compliance with nonprofit governance law.

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Автор: Roger Matloff

Solid guidance for managers and trustees to better position their nonprofits now and in the future The Great Recession has left a paradigm shift for nonprofit leadership and their board members as fiduciaries. It has changed how boards make, evaluate and document investment decisions, the risks they are willing to take and the way these details are communicated to donors. Nonprofit Investment and Development Solutions + Website will provide solid guidance for nonprofit leadership, staff and volunteers to better position their nonprofits to thrive now and in the future. This guide will provide: Sophisticated investment and development principles that are easily understandable and adaptable Specific steps to take in order to avoid unnecessary investment risk and secure financial stability Solutions and techniques for capitalizing on opportunities created by funding shifts and evolving donor expectations Principles and practices of fiduciary responsibility, behavioral finance, socially responsible investing, strategic development planning and charity efficiency In addition, Nonprofit Investment and Development Solutions + Website offers a web site resource with a variety of online tools and templates to help readers implement key concepts discussed in this book.

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Автор: Bruce R. Hopkins

A hands-on guide to the most pertinent and critical legal issues facing those who lead and manage tax-exempt colleges and universities Nonprofit Law for Colleges and Universities is a practical, accessible guide to nonprofit law as it is specifically applicable to exempt colleges and universities, and their related entities, such as fundraising foundations, endowment funds, supporting organizations, for-profit subsidiaries, and limited liability companies. Topics discussed will include governance, endowment funds management, the annual reporting requirements, and the unrelated business rules Written by the country's leading authorities on tax-exempt organizations Features essential, practical legal information in easy-to-understand English Presented in question-and-answer format, divided according to major topic areas that are of interest to those who lead and manage tax-exempt colleges and universities Designed for the management and leadership of colleges and universities, as well as others working in the higher education field, such as lawyers, accountants, and fundraising/development personnel, Nonprofit Law for Colleges and Universities allows readers to easily search for and find answers to questions, putting all the information they need right at their fingertips.

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Автор: David Middlebrook

Nonprofit Law for Religious Organizations: Essential Questions & Answers is a hands-on guide to the most pertinent and critical legal issues facing those who lead and manage religious tax-exempt organizations with an emphasis on tax, employment, property and constitutional law. This timely book is a response to the need for guidance, direction, and clarification of legal and tax laws affecting churches and other religious organizations.

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Автор: Bruce R. Hopkins

The ins and outs of law in the nonprofit sector–made easy! Written by renowned author Bruce R. Hopkins, Nonprofit Law Made Easy is a must-read guide for executives, board members, officers, accountants, fundraisers, and others who handle legal issues that affect the way nonprofit organizations are formed and operated. Nonprofit Law Made Easy presents in-depth discussions on such hot topics as acquiring and maintaining tax-exempt status, reporting requirements, charitable giving, disclosure requirements, unrelated business activities, fundraising, corporate governance principles, and board member liability. It also includes crucial information on avoiding nonprofit law traps and navigating governance and liability issues. Packed with practical tips and hard-to-find, authoritative advice, Nonprofit Law Made Easy demystifies complex legal issues with plain-language explanations of laws and regulations for non-legal professionals.

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Автор: Peggy Jackson M

Praise for Nonprofit Strategic Planning Leveraging Sarbanes-Oxley Best Practices «A robust nonprofit sector is a vital part of a civil society. Keeping the sector strong through effective strategic planning and implementation is a critical assignment. As a thought leader in the nonprofit sector, Dr. Jackson's book on the relationship of Sarbanes-Oxley best practices with strategic planning is an invaluable resource for nonprofit governing boards and employees. Her step-by-step, practical approach is easy to read and, more important, provides a specific road map to effective planning.» -Larry Brewster, Dean, College of Professional Studies University of San Francisco «Dr. Jackson's practical and straightforward approach to creating a strategic plan is quite refreshing. I believe that more and more nonprofits understand that they need to be run just as any business needs to be run-with focus, clarity, and purpose. The ideas and methodology stress the importance of sound risk management and the rewards of having such a plan in place. I can assure you that the executive director of every nonprofit I represent will receive a copy of this book.» -Joseph L. DeLucchi, Vice President CAL Insurance & Associates, Inc. Get Nonprofit Strategic Planning: Leveraging Sarbanes-Oxley Best Practices and * Examine if your nonprofit has the right people on board to achieve its strategic goals * Establish important control mechanisms * Learn how the legal and legislative environments have changed over the last five years * Discover the direction in which your nonprofit needs to go and why Required reading for anyone leading a nonprofit organization, Nonprofit Strategic Planning: Leveraging Sarbanes-Oxley Best Practices prepares your organization to engage in meaningful strategic planning and equips you with the practical tools to navigate it through today's competitive environment.

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Автор: Lutz Gei?ler

Nach seiner Pensionierung macht sich Lutz Geisler im Herbst 2014 auf, um sich einen seit 30 Jahren gehegten Traum zu erf?llen: Er will den Himalaya per Mountainbike bezwingen. Er kann noch nicht wissen, dass dieser Reisetermin die vorerst letzte M?glichkeit sein w?rde, um diese abenteuerliche Reise zu unternehmen – um ?berhaupt von Tibet nach Nepal zu gelangen. Im Dezember 2016 erf?hrt Geisler bei einem Telefonat mit BAT und recherchiert danach im Internet, dass diese Biketour von Lhasa nach Kathmandu auf lange Zeit die letzte ihrer Art gewesen ist:
"Nach dem Erdbeben in 2015 bleibt der Grenz?bergang Zhangmu / Kodari bis heute geschlossen. Die chinesische Grenzstadt Zhangmu wurde nach dem Erdbeben vollst?ndig evakuiert und ist bisher gesperrt. Die Bewohner wurden umgesiedelt. Es gibt keine Planung f?r Wiederaufbau der Bergstadt Zhangmu und Wiederer?ffnung des Grenz?berganges nach Kodari. Es gilt als sehr wahrscheinlich, dass die Grenzstadt Zhangmu endg?ltig aufgegeben und der Grenz?bergang Zhangmu / Kodari f?r immer geschlossen wird, da die Investitionen in den kommenden Jahren an die Stadt Kyirong und den Grenz?bergang Kyirong / Rasuwa gehen werden."
Damit bekommt Geislers Buch pl?tzlich einen neuen Stellenwert: Er d?rfte mit seinen f?nf Mitreisenden bis auf weiteres der Letzte gewesen sein, der den Himalaya auf dieser BAT-typischen, anspruchsvollen Route befahren durfte. Zum Buch: Geislers abenteuerliche Reise beginnt in Lhasa und f?hrt ihn auf einer Nord-variante des «Friendship Highway» bis nach Kathmandu. Dass diese Reise weltweit nur von einem einzigen Reiseveranstalter (Bike Adventure Tours) angeboten wird, spricht B?nde. Auf Natur- und Schotterstra?en ?berwindet er 1100 Kilometer und 11500 H?henmeter. Die Erfahrungen, die er macht, und die Menschen, die ihm begegnen, sind so pr?gend, dass er sie auf ?ber zweihundert Seiten in seinem Buch «Nordroute» teilen m?chte.

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Автор: Bruce Tulgan

Adapt your management methods to harness Millennial potential Not Everyone Gets a Trophy: How to Manage the Millennials provides employers with a workable game plan for turning Millennials into the stellar workforce they have the potential to be. The culmination of over two decades of research, this book provides employers with a practical framework for engaging, developing, and retaining the new generation of employees. This new revised and updated edition expands the discussion to include the new 'second-wave' Millennials, those Tulgan refers to as 'Generation Z,' and explores the ways in which these methods and tactics are becoming increasingly critical in the face of the profoundly changing global workforce. Baby Boomers are aging out and the newest generation is flowing in. Savvy employers are proactively harnessing the talent and potential these younger workers bring to the table. This book shows how to become a savvy employer and. . . Understand the generational shift occurring in the workplace Recruit, motivate, engage, and retain the newest new young workforce Discover best practices through proven strategies, case studies, and step-by-step instructions Explore new research on the second-wave Millennials ('Generation Z') as well as continuing research on the first-wave Millennials ('Generation Y') Teach Millennials how to manage themselves, help their managers manage them, and how to become new leaders themselves It's not your imagination—Millennial workers are different, but that difference is shaped by the same forces that make potentially exceptional workers. Employers who can engage Millennials' passion and loyalty have great things ahead. Not Everyone Gets a Trophy is your handbook for building the next great workforce.

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Автор: Группа авторов

Learn how to apply for tax-exempt status, handle IRS audits, set up a wholly owned taxable subsidiary, and anticipate tax implications of lobbying expenses with this step-by-step guide. Complete with checklists, sample letters, and illustrative charts, this easy-to-understand reference is an important resource for every not-for-profit executive who deals with financial issues. Order your copy today!

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Автор: Edward McMillan J

What every not-for-profit must know about accounting, tax, and reporting requirements Combining the proven guidance of the previous, bestselling edition with all of the latest regulatory information, Edward McMillan delivers a one-stop reporting resource for not-for-profits in Not-For-Profit Accounting, Tax, and Reporting Requirements, Second Edition. McMillan's step-by-step guide helps your not-for-profit apply for tax-exempt status, handle IRS audits, set up a wholly owned taxable subsidiary, anticipate tax implications of lobbying expenses, and perform a host of other functions. All-new coverage of the basics of complying to the new Form 990 New discussions on political action committees, new lobbying issues, grant accounting and complying with OMB Circular A-122 and Yellow Book accounting, fiduciary responsibilities of boards and staff, and much more Contains dozens of checklists, sample letters, and illustrative charts demonstrating how to apply the principles and requirements described A peerless reference for this dynamic field, Not-for-Profit Accounting, Tax, and Reporting Requirements, Second Edition gives your nonprofit a straightforward guide to simpler financial structure and reporting obligations.

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Автор: Edward McMillan J

What every not-for-profit must know about accounting, tax, and reporting requirements Combining the proven guidance of the previous, bestselling edition with all of the latest regulatory information, Edward McMillan delivers a one-stop reporting resource for not-for-profits in Not-For-Profit Accounting, Tax, and Reporting Requirements, Second Edition. McMillan's step-by-step guide helps your not-for-profit apply for tax-exempt status, handle IRS audits, set up a wholly owned taxable subsidiary, anticipate tax implications of lobbying expenses, and perform a host of other functions. All-new coverage of the basics of complying to the new Form 990 New discussions on political action committees, new lobbying issues, grant accounting and complying with OMB Circular A-122 and Yellow Book accounting, fiduciary responsibilities of boards and staff, and much more Contains dozens of checklists, sample letters, and illustrative charts demonstrating how to apply the principles and requirements described A peerless reference for this dynamic field, Not-for-Profit Accounting, Tax, and Reporting Requirements, Second Edition gives your nonprofit a straightforward guide to simpler financial structure and reporting obligations.

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Автор: Edward McMillan J

Take control of your organization's short- and long-term financial plan Now fully revised, Not-for-Profit Budgeting and Financial Management, Second Edition, offers a financial planning system that is not only easy to use and monitor, but also ensures true fiscal accountability in the complex not-for-profit arena. Adds three entirely new chapters on Footnoting the Statement of Activity, Presenting Cash Prepared and Accrual Statements on the same page, and The Importance of the Executive Summary Fully updated with the latest financial advice to benefit your nonprofit Explains how to separate controllable, semi-controllable, and fixed expenses Reveals how you can prepare and present such top-notch budget documents that budgets will be approved the first time Written in a nontechnical, understandable format, incorporating dozens of relevant forms and documents, this completely revised and expanded edition will enable your nonprofit organization to create and manage reasonable financial plans that fit their organization's needs.

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Автор: Edward McMillan J

Take control of your organization's short- and long-term financial plan Now fully revised, Not-for-Profit Budgeting and Financial Management, Second Edition, offers a financial planning system that is not only easy to use and monitor, but also ensures true fiscal accountability in the complex not-for-profit arena. Adds three entirely new chapters on Footnoting the Statement of Activity, Presenting Cash Prepared and Accrual Statements on the same page, and The Importance of the Executive Summary Fully updated with the latest financial advice to benefit your nonprofit Explains how to separate controllable, semi-controllable, and fixed expenses Reveals how you can prepare and present such top-notch budget documents that budgets will be approved the first time Written in a nontechnical, understandable format, incorporating dozens of relevant forms and documents, this completely revised and expanded edition will enable your nonprofit organization to create and manage reasonable financial plans that fit their organization's needs.

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Автор: Jos? D. Gallardo Ku

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Автор: Andr? Sternberg

Es gibt unz?hlige Online-Tools f?r Vermarkter, aber das bedeutet nicht, dass es sich lohnt, sie alle zu verwenden. Um herauszufinden, welche Tools am besten in einen kurzen Bericht aufgenommen werden k?nnen, ist es wichtig zu verstehen, welche Arten von Tools von Marketingfachleuten gew?nscht werden, welche Funktionen online am besten funktionieren und warum, wie teuer ein Tool ist und wie gut es f?r ein Marketingziel funktioniert. Unter diesen Bedingungen haben wir einige Online-Marketing-Tools aufgenommen, die unserer Meinung nach jeder Online-Vermarkter in seine Tool Box aufnehmen sollte und wir haben Ihnen eine Evaluierung dieses Tools angeboten, um Sie davon zu ?berzeugen, es hinzuzuf?gen.

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Автор: Sharon Vaughn

Bonus web content includes a PowerPoint presentation on CSR and short video clips." to: "Bonus web content includes a PowerPoint presentation on CSR implementation.

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Автор: Wael El-Manzalawy

”Kushindwa kunaweza kukuangamiza ikiwa wewe ni mdhaifu, lakini ikiwa wewe una nguvu, unaweza kushinda kutofaulu.”-Wael El-Manzalawy Nukuu moja inaweza kujumlisha kimustasari wazo la sura nzima. Kitabu hiki kina nukuu kadri ya 150 zilizoandikwa na wasomi wengi wa kimataifa.

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Автор: Charles R. Chaffin

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Автор: Charles R. Chaffin

Discover how to manage this noisy world without it managing you. In Numb , distinguished author Dr. Charles R. Chaffin delivers a fun and evidence-based exploration of how you can devote more attention on what you believe is important while ignoring the distractions that increasingly permeate your life. Using research from cognitive, education, positive, and clinical psychology, the book identifies the sources of noise and distraction in this information age and how we can manage it in all aspects of our lives. You'll learn about: How experiences in technology, from social media to selfies to porn, impact our ability to engage and connect with others The news we consume and the impact of confirmation bias, filter bubbles, and tribalism How FOMO and choice overload impact our decision-making The power of our attention in all aspects of our daily lives Perfect for anyone interested in the expanding impact of the information age on our collective psyche, ; Numb helps empower you to use technology and information not as a destination, but as a tool towards authenticity and empowerment.

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Автор: Manuel L. Alonso

Серия: El Barco de Vapor Naranja

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Автор: NutriSystem

"Don't waste time contemplating whether or not this program could work for you. Trust me – it will work! Take this from someone who has struggled for the last 10 years and finally lost the weight. If I knew I could lose weight so easily and quickly I would have tried NutriSystem sooner!" -Zora Andrich, reality TV star lost 20 lbs. in two months (results not typical) The highly anticipated companion book to NutriSystem?? Nourish?TM, the breakthrough weight-loss program Do you want to lose weight and not feel hungry? Would you like to find a way to drop unwanted pounds that actually fits into your lifestyle? Welcome to NutriSystem Nourish, the integrated program that lets you put the past behind you and gives you the tools you need to start losing weight right now! The NutriSystem Nourish program is designed to work-offering real solutions for busy lifestyles and making your metabolism function at its highest level to yield breakthrough weight-loss results. Based on the latest dieting and nutritional research, NutriSystem Nourish is the Good Carb Answer?TM. * Can help you lose weight because it's the Good Carb Answer?TM that's rich in good carbs, yet still low in fat * Features 28 days of simple and practical meal plans, 4 weeks of exercise plans, and 75 delicious recipes * Incorporates easy movement and exercise tips, fast relaxation tools, positive thinking, and inspiration, as well as optional prepared meals * Packed with weight-loss tips and techniques, sidebars, and mental exercises designed to increase your weight-loss success!

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Автор: Carol Rinzler Ann

Get the straight facts on nutrition, slim down, and feel great You've been hearing it since you were a kid: «You are what you eat.» And this wise saying is true! Good nutrition is the key to achieving and maintaining healthy weight and lifelong good health—no matter how you slice it. Nutrition For Dummies, 6th Edition is a one-size-fits-all guide to nutrition that shows you how to manage your diet so you get the most bang for your buck. This book gives you the know-how to put together a shopping list, prepare healthy foods, and easily cut calories. The latest edition of The Dietary Guidelines for Americans encourages individuals to eat a healthful diet—one that focuses on foods and beverages that help achieve and maintain a healthy weight, promote health, and prevent chronic disease. This updated edition of Nutrition For Dummies reflects the latest suggested guidelines and details in plain English so you can incorporate these recommendations for living a nutritionally sound life. You'll get updated RDAs on vitamins and nutritional supplements; find out why you should eat more fruits, vegetables, nuts, whole grains, and other plant-based foods; understand the importance of cholesterol for brain health; get the latest information on obesity; and more. Decipher the latest nutrition facts, labels, and guidelines Understand why sugar is the most controversial subject in diet today Grasp the truth about vitamin supplements and energy drinks Make informed decisions about your own nutrition choices An apple a day may not necessarily keep the doctor away, but with the simple guidance of Nutrition For Dummies, 6th Edition you can be on your way to living a happier, healthier, and longer life.

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Автор: Olivia Cooper

Este guia pr?tico oferece os elementos essenciais sobre apicultura para facilitar a vida do apicultor amador. S?o introduzidos alguns conceitos, ferramentas e recursos para lidar com sua colmeia, planejar sua primeira col?nia e conselhos ?teis de como cuidar de suas abelhas para ter um resultado satisfat?rio. Aprenda tudo o que voc? precisa saber para come?ar sua col?nia com este guia pr?tico para apicultura. Este guia pr?tico fornece todos os fundamentos da apicultura que ajudar?o a tornar sua apicultura de quintal uma brisa. Ele apresenta alguns conceitos, ferramentas e recursos que podem controlar sua colmeia, planejar sua primeira col?nia, com bons conselhos para cuidar de suas abelhas para que voc? possa desfrutar da colheita de seu trabalho duro. Em parte um livro de hist?ria e em parte um manual, este manual ilustrado cobre aspectos importantes do antigo hobby da apicultura de uma forma moderna e simples de entender. Neste livro, voc? aprender? como manejar colmeias com seguran?a, colher seu pr?prio mel, com outras ideias simples sobre como armazenar e comercializar o mel e a cera de abelha que voc? produz. Outras coisas a esperar neste livro, incluem: informa??es pr?ticas sobre o funcionamento de uma colmeia, como e onde mont?-la para aumentar as oportunidades de sucesso m?ximo, comprar e instalar abelhas de qualidade e alimentar as abelhas. Sugest?o de efic?cia para lidar com colmeias comuns pragas e doen?as, incluindo poss?veis raz?es para o transtorno do colapso das col?nias (TCC), apoiadas por estudos e pesquisas. Guia para desfrutar de colheitas de mel ricas e fartas, com instru??es para ajud?-lo a processar, armazenar e comercializar os produtos de suas colmeias, bem como fazer produtos de sua colheita Orienta??o para diferentes esta??es que garantem que suas colmeias permane?am saud?veis, fortes e renovadas durante seu ciclo de vida Identifique quando sua colmeia fica sem rainha para garantir que suas abelhas n?o comecem a produzir ovos inf?rteis que podem colocar em risco a sobreviv?ncia de sua colmeia. Se voc? ? novo na apicultura, a Inicia??o ? Apicultura ? a companhia perfeita para voc? come?ar!

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Автор: Marcia Goldschmidt

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Автор: Andr? Sternberg

Das Konzept des Affiliate-Marketings ist ein nat?rliches Ergebnis des Online-Marketings, das in den Anfangsjahren der weit verbreiteten Internetnutzung aufkam. Anfangs war Online-Marketing eher ein Business-to-Business-Ansatz, da Unternehmen die ersten waren, die das Internet nutzten. Das Erstellen einer Webseite und das Versenden von E-Mails an Kunden war eine kosteng?nstige M?glichkeit, neue Gesch?ftskunden zu gewinnen.
Mit der Verbreitung der Internetnutzung in Privathaushalten erkannten eine Reihe von Unternehmen, dass die Zusammenarbeit mit Inhabern pers?nlicher Webseiten eine gro?artige M?glichkeit darstellt, Waren und Dienstleistungen zu bewerben, bei denen nur sehr geringe Investitionen in Marketing Ressourcen erforderlich sind.
Der Trick bestand darin, die Idee f?r Einzelpersonen attraktiv zu machen, damit diese Unternehmen auf ihren Webseiten Werbung schalten k?nnen. Aus diesem Bed?rfnis heraus, eine Strategie zu entwickeln, die eine gro?e Anzahl von Menschen anspricht, wurden die Grundlagen des Affiliate-Marketings entwickelt und pr?gen auch heute noch den Verlauf der Affiliate-Programme.
Im Mittelpunkt des Affiliate-Marketings steht die Aufmerksamkeit f?r eine Ware oder Dienstleistung durch die Nutzung von Online-Ressourcen, die von Partnern oder Affiliate verwaltet werden. Die einfachste dieser Methoden besteht darin, Werbung auf einer Website zu schalten, die der Domain des Affiliate unterliegt.
Das Affiliate-Marketing ist ein kontinuierlicher Weg, Einkommens Chancen zu schaffen und hat in den letzten zehn Jahren die Fantasie und Aufmerksamkeit einer Reihe von Unternehmern auf sich gezogen. In diesem eBook finden Sie einige Hintergrundinformationen zur Entwicklung des Affiliate-Marketings und dessen Weiterentwicklung.

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Автор: Пол Нивен

Everything you need to implement Objectives and Key Results (OKRs) effectively Objectives and Key Results is the first full-fledged reference guide on Objectives and Key Results, a critical thinking framework designed to help organizations create value through focus, alignment, and better communication. Written by two leading OKRs consultants and researchers, this book provides a one-stop resource for organizations looking to quantify qualitative goals and ensure each team focuses their efforts to make measureable progress on their most important goals. You’ll learn how OKRs came to be and how leading companies use them every day to help teams and employees stretch their thinking about what’s possible, build their goal-setting muscles and achieve results that reflect their full potential. From the basic framework to a detailed dissection of best practices, this informative guide walks you through real-world implementations to help you get the most out of OKRs. OKRs help employees work together, focus effort, and drive the organization forward. Key results are used to define what it means to achieve broad, qualitative goals, and imperatives like “do it better” are transformed into clear, measureable markers. From the framework’s inception in the 1980s to its popularity in today’s hyper-competitive environment, OKRs make work more engaging and feature frequent feedback cycles that enable workers to see the progress they make at work each and every day. This book shows you everything you need to know to implement OKRs effectively. Understand the basics of OKRs and their day-to-day use Learn how to gain the executive support critical to a successful implementation Maintain an effective program with key assessment tips Tailor the OKRs framework to your organization’s needs Objectives and Key Results is your key resource for designing, planning, implementing, and maintaining your OKRs program for sustainable company-wide success.

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Автор: Armando Palacio Valdes

Серия: Biblioteca de Grandes Escritores

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Автор: Ulrike Minge

Die Sonne wurde gestohlen, schon vor langer Zeit. Niemandem ist es bisher gelungen diese wieder zur?ckzubringen, bis eines Tages das M?dchen Margret von einem Smaragdk?ferlinger auserkoren wird eine unerwartete Reise anzutreten. Nur SIE vermag die Gabe und den Mut zu haben die Gefahren zu bestehen, um den Schl?ssel zu bekommen, der ihr das Tor in die Unterwelt ?ffnen wird. Eine TODESERINNERUNGSLIBELLE, die auf den Liebeskelchfeldern von Squirillion leben. Nur in der Unterwelt vermag sie die L?sung des R?stels zu finden…

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Автор: Harald M?rz

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Автор: Rosa Cecilia Ojeda Gonz?lez

Aplicar las t?cnicas de refinado de los aceites, operando con seguridad los equipos, para conseguir la calidad requerida en la refiner?a. Identificar las etapas de procesado, las infraestructuras y realizar operaciones de preparaci?n y mantenimiento de primer nivel de los equipos de producci?n de una refiner?a para el refinado de aceites de oliva. Reconocer las operaciones de la refiner?a para asegurar el procesamiento del producto final desde paneles centrales. Desarrollar los m?todos de an?lisis adecuados para comprobar los resultados de las muestras tomadas durante el proceso productivo de la refiner?a. Aplicar las medidas de protecci?n, seg?n lo establecido, para garantizar la seguridad durante el proceso en la refiner?a. Identificar las etapas de buena gesti?n de los residuos y los vertidos generados en la actividad de la refiner?a, verificando que se realiza de acuerdo a la normativa ambiental. Ebook ajustado al certificado de profesionaliad de obtenci?n de aceites de oliva.

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Автор: Jos? ?ngel Molina Herrer?as

Aplicar las t?cnicas de preparaci?n de las materias primas, operando con seguridad los equipos necesarios para conseguir la calidad requerida en la almazara. Realizar operaciones de preparaci?n y mantenimiento de primer nivel de los equipos de producci?n de una almazara, para la elaboraci?n de aceites de oliva v?rgenes, Identificando las infraestructuras y las etapas de procesado. Realizar las operaciones de procesado del aceite de oliva en la almazara, operando desde paneles centrales, para asegurar la calidad del producto final, seg?n instrucciones recibidas. Desarrollar los m?todos de an?lisis adecuados para comprobar los resultados de las muestras tomadas durante el proceso productivo de la almazara. Aplicar las medidas de protecci?n necesarias para garantizar la seguridad durante el proceso productivo en la almazara. Identificar que las etapas de buena gesti?n de los residuos y vertidos generados en la actividad de la almazara, se realiza de acuerdo con la normativa ambiental. Ebook Ajustado al Certificado de Profesionalidad de Obtenci?n de aceites de oliva.

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Автор: Eduardo Cavieres Figueroa

El autor -premio Nacional de Historia- analiza el llamado estallido social chileno de octubre del 2019, no s?lo como un estudio focalizado en lo inmediato o tratando de explicar sus causas contingentes, sino m?s bien entendiendo contextos sociales, econ?micos y pol?ticos que est?n estrechamente ligados a los nuevos ?nfasis alcanzados por las transformaciones producidas a partir de la ca?da del muro de Berl?n y el desplome del socialismo real; el triunfo del neoliberalismo y el libre mercado y los alcances, a todo nivel, de la nueva globalizaci?n.

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Автор: Tassilo Wallentin

Band 4 des Bestsellers mit «Offen Gesagt»-Kolumnen mit unver?ffentlichten Gespr?chsprotokollen. MIT SCHARFEM VERSTAND und gewohnt schonungslos greift Tassilo Wallentin weiter Woche f?r Woche Themen in der KRONE BUNT auf, die der Medien- und Journalismus-Mainstream in dieser Deutlichkeit und Klarheit verabs?umt oder schlicht nicht zu schreiben wagt. ?ber den politischen Einfluss seiner Kolumnen und Vortr?ge k?nnte man diskutieren: Fakt ist, dass die Politik viele seiner Themen unmittelbar aufgenommen hat – Druck der ?ffentlichen Meinung oder purer Zufall? Wieder mit Illustrationen von Marian Kamensky! Der in Wien lebende Cartoonist ist weltweit bekannt: Playboy, Spiegel, Die Zeit und viele andere drucken seine Illustrationen!

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Автор: Jan Gaspard

Student Georg Brand bekommt das verschollene Handy von Hacker-Legende Tron alias Boris F. in die H?nde. Er entdeckt eigenwillige Umbauten, f?r die sich auch dubiose Firmen interessieren. Und mit denen ein Handy auf einmal viel mehr wird als nur ein mobiles Telefon. Was Georg aber noch nicht ahnt: Wegen dieses Wissens wird auf Trons Freundin Nolo ein Mordanschlag ver?bt!

Исполнители: Dagmar Berghoff

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Автор: Peter Weverka

The fast and easy way to get things done with Office Perplexed by PowerPoint? Looking to excel at Excel? From Access to Word—and every application in between—this all-encompassing guide provides plain-English guidance on mastering the entire Microsoft Office suite. Through easy-to-follow instruction, you'll quickly get up and running with Excel, Word, PowerPoint, Outlook, Access, Publisher, Charts and Graphics, OneNote, and more—and make your work and home life easier, more productive, and more streamlined. Microsoft Office is the leading productivity tool in the world. From word processing to business communication to data crunching, it requires a lot of knowledge to operate it—let alone master it. Luckily, Office 2016 All-in-One For Dummies is here to deliver the breadth of information you need to complete basic tasks and drill down into Office's advanced features. Create customized documents and add graphic elements, proofing, and citations in Word Build a worksheet, create formulas, and perform basic data analysis in Excel Create a notebook and organize your thoughts in Notes Manage messages, tasks, contacts, and calendars in Outlook Clocking in at over 800 pages, Office 2016 All-in-One For Dummies will be the singular Microsoft Office resource you'll turn to again and again.

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Автор: Faithe Wempen

Keep up with the latest Office technologies, and learn the fundamentals of Microsoft Office 2016! Office 2016 For Seniors For Dummies is the ideal resource for learning the fundamentals of the Microsoft Office suite. You'll explore the functionality of Word, Excel, PowerPoint, and Outlook, establishing basic knowledge that you can build upon as you continue to experiment with Office's applications. Larger font and image sizes mean you can easily read the content—and text that gets back to basics walks you through everything you need to know to use these programs in a variety of environments. Whether you want to improve your Microsoft Office skills to stay competitive at work or to finally write that novel you've had simmering in your head for the last ten years, this is the resource you need to get started! Access clear-cut, easy-to-read steps that show you how to get the most out of Microsoft Word, Excel, PowerPoint, and Outlook Learn the fundamentals of Microsoft Office 2016 -starting with the basics Establish good work habits within the Microsoft Office suite to set yourself up for success Find the information you're looking for with short chapter openers that point you in the right direction Office 2016 For Seniors For Dummies is essential to keeping your mind sharp and your computer skills on the cutting edge!!

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Автор: Elaine Marmel

Start learning the latest in Office Office Simplified is the quick, easy, full-color guide to the new features and tools of the latest version of Office. With a clear, highly visual, introductory style of instruction, this book gives you step-by-step directions alongside illustrative screen shots to help you learn Microsoft's bestselling productivity software. You'll take a tour through all Office applications, and learn how the new tools can make your workday easier. The simplified approach eliminates unnecessary information, focusing instead on the essentials you need to know to get things done. Organized for easy navigation, this helpful guide is designed to be used both as a start-to-finish tutorial and as a handy desk reference when you run into unfamiliar territory. Whether you're upgrading from a previous version or using the Office suite of applications for the first time, this book has you covered every step of the way. You'll find the answers you need, new tools you can use, and the step-by-step guidance that helps you get it right on the first try. Get acquainted with the Office workflow Walk through Word, Excel, PowerPoint, Outlook, and Publisher Follow along with practical examples to tackle dozens of tasks Compose documents, create spreadsheets, organize your email, and more This book provides the ideal rundown of Microsoft Office's full feature set and capabilities. Even experienced users may learn something they never realized they were missing. If you need to get things done with minimal interruption to your workflow, Office Simplified will get you up to speed quickly and easily.

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Автор: Franklin Becker

Most Fortune 500 companies still struggle with workplace planning and design issues. Millions of dollars are invested each year by companies with the expectation that new buildings and major renovations will help transform their culture, spark innovation, and herald new work patterns that strengthen performance while reducing costs. But, as Franklin Becker points out, popular trends do not always make good sense. Offices at Work addresses the fundamental design issues that organizational leaders confront such as: How do we create a low-cost flexible environment that motivates employees and stimulates learning? Is it worth our spending the time, money, and effort to consolidate our disparate buildings into a new corporate campus? How else can we address status concerns besides giving people offices? Order your copy today!

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Автор: Andr? Sternberg

Offline-Marketing ist ideal f?r alle, die schnell zus?tzliches Geld ben?tigen und ihre Online-Marketing-F?higkeiten nutzen k?nnen, um Offline-Unternehmen zu helfen, mehr Gesch?fte zu machen.
Es erfordert ein gewisses Ma?, an pers?nlicher Interaktion. Sie m?ssen in der Lage sein, mit potenziellen Kunden eins-zu-eins zu interagieren, um eine gute Chance zu haben, den Job zu bekommen. Weil die meisten Leute pers?nliche Treffen bevorzugen. Dies bedeutet, dass Sie mobil sein m?ssen und nicht sch?chtern sind.
Allerdings, wenn Sie eine aufgeschlossene Pers?nlichkeit sind und idealerweise ein Auto haben , ist die Arbeit in Offline-Consulting eigentlich ziemlich einfach. Die Leute brauchen Dienste, die Sie zur Verf?gung stellen und Sie werden mehr als gl?cklich sein, von ihnen bezahlt zu werden.
Unternehmen zahlen Tausende von Euro pro Jahr f?r Anzeigen in den Gelben Seiten, die ihnen sehr wenig Gesch?ft bringen. Sie werden Sie gerne f?r Ihre Dienste bezahlen, wenn Sie Ihren Wert beweisen k?nnen und dieser Bericht wird Ihnen zeigen, wie das geht!

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Автор: Soren Kenner

Authors Imran Rashid and Soren Kenner have sparked an international debate by revealing the “mind hacks” Facebook, Apple, Google, and Instagram use to get you and your children hooked on their products. In Offline, they deliver an eye-opening research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work shows you how digital devices change individuals and communities for better and worse. A must-read if you or your kids use smartphones or tablets and spend time browsing social networks, playing online games or even just browsing sites with news and entertainment. Learn how to recognize ‘mind hacks’ and avoid the potentially disastrous side-effects of digital pollution. Unplug from the matrix. Learn digital habits that work for you.

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Автор: Heinz Ke?ler

Im Kanon der aufgearbeiteten DDR-geschichtlichen Ereignisse steht der Mauerbau vor nunmehr sechzig Jahren ganz vorn. Er habe, so hei?t es, die deutsche Teilung besiegelt. Dar?ber kann man geteilter Auffassung sein. Wie eben auch ?ber die Frage, ob Washington und Moskau damals bereit waren, wegen Westberlin einen Krieg zu beginnen. F?r die einst f?hrenden DDR-Milit?rs Heinz Ke?ler und Fritz Streletz ist die Frage von der Geschichte beantwortet worden: Ohne die Ma?nahmen des ?stlichen B?ndnisses am 13. August 1961 w?re es zum Konflikt gekommen. Sie beweisen das mit Fakten und Dokumenten. L?gen begr?nden nicht nur Kriege, sie dienen danach auch der Verkl?rung. Daran erinnert Fritz Streletz in seinem neuen Vorwort.

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Автор: Carsten K. Rath

COMO, der Corporate Monkey, ist ?berfordert. Wie viele F?hrungskr?fte steckt er fest im Zwangskorsett des F?hrungsalltags. In einer v?llig neuen Arbeits- und Lebenswelt droht ihm seine Abh?ngigkeit zum Verh?ngnis zu werden. Mitarbeiter suchen neue Herausforderungen, Kunden haben neue Anspr?che. COMO ist darauf nicht vorbereitet. Was nun? Wie soll es weitergehen?
Als F?hrungskr?fte sind wir t?glich in Abh?ngigkeiten gefangen, die uns die Luft zum Atmen nehmen. F?hrung, wie wir sie einmal gelernt haben, ist nicht mehr zukunftsf?hig. Aber was kommt nach Kontrollwahn, Benchmarking-Sucht und Political Correctness? Um dem Wandel in ihren Unternehmen gerecht zu werden, brauchen F?hrungskr?fte mehr Freiheiten. Erst durch das Prinzip Freiheit erf?llt F?hrung ihren wahren Zweck: Sie bringt Inspiration, Motivation und all die anderen Ionen des Erfolgs zum Schwingen. Wer Freiheit s?t, erntet das Vertrauen der Mitarbeiter und der Kunden – denn die sehen heute alles. Und darum geht es in der F?hrung: Es geht immer um alles.
Geschichtenreich, humorvoll und umsetzungsorientiert krempelt Carsten K. Rath in diesem Buch die wichtigsten Handlungsfelder der F?hrung auf links – und nimmt dabei kein Blatt vor den Mund. Aus der Sicht des Unternehmers mit 25 Jahren F?hrungserfahrung r?umt er mit dem Monkey Business auf – und f?ngt bei sich selbst an. Denn ein bisschen COMO steckt in jedem von uns. Freiheit f?r COMO, Freiheit f?r alle!

Серия: Dein Business

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Автор: Dan Dicker

Expert analysis of rising oil prices and the out-of-control oil markets that jeopardize both national security and the economy The price of oil is negatively impacting both companies and consumers. In Oil's Endless Bid: Taming the Unreliable Price of Energy to Secure Our Economy, energy analyst Dan Dicker recalls his experiences as an oil trader and reveals the changes that have taken place in the oil markets during the past twenty years, and particularly the last five, as investment banks, energy hedge funds, and managed futures funds have come to dominate energy trading and wreak havoc on prices. Reveals why oil prices cannot stabilize without dramatic action on the part of both government and business Details how the novel, but wrong, idea of oil as an asset class took a sleepy, club-like market into the national spotlight Describes how the United States is unnecessarily handing its wealth over to foreign oil producers during a time when the potential supply of oil is greater than ever Written by an industry insider, Oil's Endless Bid analyzes the biggest financial story of the last ten years?how we lost control of our oil markets.

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Автор: Susanne Strnadl

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Автор: Roman Simschek

Im Rahmen dieses Buches besch?ftigen sich die Autoren mit der Management Methode OKR, welche einen klaren Fokus f?r die kommenden drei Monate setzt und die Ziele jedes einzelnen Mitarbeiters mit den Unternehmenszielen verkn?pft. Das Akronym steht f?r Objectives & Key Results, wobei sich Objectives mit der Frage auseinandersetzen «Wo wollen wir hin?» und Key Results mit der Art und Weise dies messbar zu machen. Besondere Aufmerksamkeit genie?t die effektive Gestaltung beider Teilkonstrukte, der zyklische Implementierungsprozess und seine Events sowie die damit verbundene Transparenz und Zieltransformation in Unternehmen. Verkn?pft mit einfachen Fallbeispielen wird sowohl das Basiswissen als auch die Anwendung und grundlegenden Prinzipien der Methode auf einfache Weise vermittelt.
Am Ende des Buches befindet sich ein Glossar. Es ist optimal, um sich einen ?berblick ?ber die wichtigsten Begriffe zu verschaffen und den eigenen Wissensstand zu kontrollieren.

Исполнители: Юлия Яблонская

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Автор: Группа авторов

OLAP enables users to access information from multidimensional data warehouses almost instantly, to view information in any way they like, and to cleanly specify and carry out sophisticated calculations. Although many commercial OLAP tools and products are now available, OLAP is still a difficult and complex technology to master. Substantially updated with expanded coverage of implementation methods for data storage, access, and calculation; also, new chapters added to combine OLAP with data warehouse, mining, and decision support tools Teaches the best practices for building OLAP models that improve business and organizational decision-making, completely independent of commercial tools, using revised case studies Companion Web site provides updates on OLAP standards and tools, code examples, and links to valuable resources

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Автор: Robertson Thomas S

An insightful look at the future of China's relations with the West and the United States For anyone who wants to better understand China and its economic and political relations to the West, On Equal Terms offers front-row insight. Exploring China's state-capitalist economic model and the unique qualities and ideals of Chinese culture that can make difficult for Westerners to understand its approach to business interactions, the book looks to the future, explaining how China and the United States can cooperate to solve some of the world's major problems. Covering the extraordinary changes taking place in China and China's relationship with America and the West over ten powerful chapters, the book looks at China's state-capitalist model of governance, how history affects her behavior in foreign policy, how China is emerging as an economic world power, that products are not made but assembled in China, that China is not one big market but many markets, and much more. Provides an inside view on the future of China and America from an expert with personal experience on both sides of the story Explains the sometimes mysterious worlds of «Guanxi» and «Mianzi»—the notions of giving, saving, and preserving «face» in business and cultural relationships that many Westerners struggle to understand A truly up-to-date resource that gives reader's the most recent information about Chinese-American relations China and America need to cooperate in order to solve the major problems of the world, and On Equal Terms gives readers the information they need to improve their business and professional relationships in China.

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Автор: Thierry Weil

In this series of lectures, previously unpublished in English, and here translated from a French reconstruction and interpretation by noted scholar Thierry Weil, leading organizational scholar James March uses great works of literature to explore the problems of leadership. Uses great works of literature to explore the problems of leadership, for example War and Peace, Othello, and Don Quixote. Presents moral dilemmas related to leadership, for example the balance between private life and public duties, and between the expression and the control of sexuality. Encourages readers to explore ideas that are sometimes subversive and unpalatable but may allow organizations to adapt in a rapidly changing world.

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Автор: Libby Sartain

As HR leaders know, successful staffing is about much more than just hiring qualified people. It?s about hiring the right qualified people?and keeping them. To help you do that, On Staffing covers the new and innovative business initiatives managers from leading companies are using to assess the potential of people and place them in positions in which they can maximize that potential. It analyzes the practices that work, offers strategies for dealing with rapidly changing business and hiring environments, and helps HR leaders prepare for the changes and challenges to come.

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