зарубежная деловая литература (страница 91)

Автор: Том Батлер-Боудон

Книга «Penguin and the Lane Brothers» в формате 10-минутного чтения: обзоры лучших книг, только самое важное и полезное. Стюарт Келлс родился в 1972 году в Австралии и получил экономическое образование в Мельбурнском университете, а затем степень кандидата юридических наук в Университете Монаша. К другим книгам автора относятся «A Life Among Antiquarian Books» (2011) и «The Library: A Catalogue of Wonders» (2017). ЦИТАТА: «Включенное в жизнь, прогрессивное, доступное. Сфокусированное на читателе, взаимодействующее с читателем, уважающее читателя. Издательство Penguin, запустившее массовое производство недорогой, но качественной художественной, научной, политической, публицистической, детской, классической, юмористической литературы, карт, справочников, игр, книг о кулинарии, архитектуре, истории, социологии, сексе, превратилось в настоящий „университет бедных“, стало прототипом интернета, только из бумаги и чернил».

Серия: 10-минутное чтение

Исполнители: Алексей Артюков

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Автор: Peter Leeds

Want to make a big bet for an even bigger return? Start thinking small! While the majority of penny stocks are very risky, choosing the right ones can be extremely lucrative. Written by penny stock expert Peter Leeds—also known as The Penny Stock Professional—this hands-on, friendly guide takes the guesswork out of investing in penny stocks and gives you the knowledge to make smart investment choices that can yield big returns. In no time, you'll have the confidence and know-how to properly identify and purchase winning penny stocks—and get in on the ground floor of small cap stocks that can bring you high rewards. Updated and expanded since its previous publication, this new edition of Penny Stocks For Dummies provides the latest information, advice, and tools you need before considering investing in penny stocks. Once you determine investing in penny stocks is for right you, you'll find expert guidance on identifying growth trends and market sectors positioned for rapid growth, finding undiscovered penny stocks, and understanding the fundamentals of a potential investment in penny stocks. Get the knowledge to better identify and purchase lucrative penny stocks Identify growth trends and market sectors positioned for growth Grasp the basics of penny stocks and make sound investments Find undiscovered penny stocks If you don't have a lot to invest right now but want to multiply what you do have, penny stocks are for you!

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Автор: Группа авторов

While not attempting to train readers as professional economists, this book aims to provide a secure grounding in the theory and practice of economics insofar as it deals with pension matters. From reading this book, the user will understand: * The key types of pension scheme * The role of pensions in maximizing individual lifetime welfare * The role of pensions in individual savings and retirement decisions * The role and consequences of the pension plan from the company's viewpoint * The role of pensions in promoting aggregate savings * The role of pensions and retirement in overlapping generations models * The economics of ageing and intergenerational accounting * The social welfare implications of pensions * The lessons of behavioural economics for pensions

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Автор: Keith Ambachtsheer P

Praise for Pension Revolution «When Keith Ambachtsheer puts his keen mind to work on a problem, watch out! Here he exposes today's fragile arrangements for the most serious social dilemma of our times–financing retirement. Then he provides a compelling and powerful set of solutions. His writings are essential reading for all who care about the future of American living standards.» –Peter Bernstein, founder and President, Peter L. Bernstein, Inc., and author of Capital Ideas and Against the Gods «This book describes one of the most ingenious inventions in the history of mankind: pension funds offering credible promises about old-age income. It reads like a thriller: how can well-governed pension funds be created in an imperfect world in which mortals wrestle with foibles and moral shortcomings? One of the world's leading experts on pensions searches for the answer–and finds it.» –Lans Bovenberg, Scientific Director, Network for Studies on Pensions, Aging, and Retirement, Tilburg University, The Netherlands «Pension Revolution exposes the inadequacies of current pension systems and persuasively makes the case for the fundamental changes that are needed. It is essential reading for both the pension industry and policymakers.» –Elizabeth Bryan, Chair, Investment Committee, Unisuper Management PM Ltd, Australia «Most analyses of complicated issues deal with complexity by simplifying or only looking at one piece-part, and, in doing so, provide limited value. In stark contrast, Keith Ambachtsheer boldly wades into the complexity in Pension Revolution to come up with a valuable integrative solution. He is a most welcome revolutionary!» –Roger Martin, Dean, Joseph L. Rotman School of Management, University of Toronto, Canada «We have known Keith for over ten years, and consistently over that time, he has constructively and comprehensively challenged conventional wisdom. He has done this so effectively that many of his initial thoughts have now become universally accepted norms. Such is his energy however that he continues to push the boundaries of pension and investment thinking.» –Peter Moon, Chief Investment Officer, Universities Superannuation Scheme Ltd, UK «Pension Revolution not only explains the shortcomings of the existing pension system and the underlying design features that have resulted in the current pension upheaval. It also offers thoughtful and creative suggestions for prospective pension design. A must-read for anyone interested in the future of retirement finance.» –James Poterba, Professor of Economics, Massachusetts Institute of Technology and a member of the TIAA-CREF Board of Trustees

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Автор: Roland Bouman

A complete guide to Pentaho Kettle, the Pentaho Data lntegration toolset for ETL This practical book is a complete guide to installing, configuring, and managing Pentaho Kettle. If you’re a database administrator or developer, you’ll first get up to speed on Kettle basics and how to apply Kettle to create ETL solutions—before progressing to specialized concepts such as clustering, extensibility, and data vault models. Learn how to design and build every phase of an ETL solution. Shows developers and database administrators how to use the open-source Pentaho Kettle for enterprise-level ETL processes (Extracting, Transforming, and Loading data) Assumes no prior knowledge of Kettle or ETL, and brings beginners thoroughly up to speed at their own pace Explains how to get Kettle solutions up and running, then follows the 34 ETL subsystems model, as created by the Kimball Group, to explore the entire ETL lifecycle, including all aspects of data warehousing with Kettle Goes beyond routine tasks to explore how to extend Kettle and scale Kettle solutions using a distributed “cloud” Get the most out of Pentaho Kettle and your data warehousing with this detailed guide—from simple single table data migration to complex multisystem clustered data integration tasks.

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Автор: Richard Normann

The healthcare sector is undergoing strong expansion worldwide, as the focus changes from 'treating illness' to 'promoting wellness' and those able and willing to pay for their health make up for the shortcomings of national systems. How things evolve will depend on whether the national systems reinvent themselves around a new model of customer value, or fail to change and become obsolete. Global in scope and insightful in its conclusions, People as Care Catalysts sets out an agenda for how things could develop in the new 'healthcare economy'.

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Автор: Jeb Blount

The ultimate guide to relationships, influence and persuasion in 21st century business. What is most important to your success as a sales or business professional? Is it education, experience, product knowledge, job title, territory, or business dress? Is it your company's reputation, product, price, marketing collateral, delivery lead times, in stock ratios, service guarantees, management strength, or warehouse location? Is it testimonials, the latest Forbes write up, or brand awareness? Is it the investment in the latest CRM software, business 2.0 tools, or social media strategy? You could hire a fancy consulting firm, make the list longer, add some bullet points, put it into a PowerPoint presentation, and go through the whole dog and pony show. But at the end of the day there will be only one conclusion… None of the above! You see, the most important competitive edge for today's business professionals cannot be found on this list, your resume, or in any of your company's marketing brochures. If you want to know the real secret to what matters most in business, just look in the mirror. That's right, it's YOU. Do these other things matter? Of course they do, but when all things are equal (and in the competitive world we live in today, things almost always are) People Buy You. Your ability to build lasting business relationships that allow you to close more deals, retain clients, increase your income, and advance your career to rise the top of your company or industry, depends on your skills for getting other people to like you, trust you, and BUY YOU. This break-through book pushes past the typical focus on mechanics and stale processes found in so many of today's sales and business books, and goes right to the heart of what matters most in 21st century business. Offering a straight forward, actionable formula for creating instant connections with prospects and customers, People Buy You will enable you to achieve a whole new level of success in your sales and business career. You'll discover: Three relationship myths that are holding you back Five levers that open the door to stronger relationships that quickly increase sales, improve retention, increase profits and advance your career The real secret to making instant emotional connections that eliminate objections and move buyers to reveal their real problems and needs How to anchor your business relationships and create loyal customers who will never leave you for a competitor How to build your personal brand to improve your professional presence and stand-out in the market place People Buy You is the new standard in the art of influence and persuasion. Few books have tackled the subject of interpersonal relationships in the business world in such a practical and down-to-earth manner, breaking what many perceive as a complex and frustrating process into easy, actionable steps that anyone can follow.

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Автор: Geoffrey Bertram

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Автор: Ken Lloyd

The tools you need to enrich the performance-appraisal experience as you streamline the process Whether you're a manger looking to implement employee appraisals for the first time, concerned with improving the quality and effectiveness of the appraisal process, or simply trying to save time and mental anguish Performance Appraisals & Phrases For Dummies provides the tools you need to save time and energy while presenting fair and accurate evaluations that foster employee growth. This convenient, portable package includes a full-length appraisal phrasebook featuring over 3,200 spot-on phrases and plenty of quick-hitting expert tips on making the most out of the process. You'll also receive online access to writable, customizable sample evaluation forms other timesaving resources. Includes more than 3,200 phrases for clear, and helpful evaluations Helps make evaluations faster, more effective, and far less stressful Offers far more advice and coaching than other performance appraisal books Serves as an ideal guide for managers new to the appraisal process With expert advice from Ken Lloyd, a nationally recognized consultant and author, Performance Appraisals and Phrases For Dummies makes the entire process easier, faster, and more productive for you and your employees.

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Автор: William J. Rothwell

Praise for Performance Consulting «You hold in your hands an outstanding portrayal of the half-century evolution of performance improvement. Rothwell and his colleagues have written the most comprehensive performance consulting book on the market. From data collection and analysis to implementing solutions, Performance Consulting provides a roadmap to guide you on the path to becoming a successful performance consultant. The roadmap includes countless signposts in the form of exercises, processes, examples, tools, and advice to ensure you reach your final destination successfully.» —Elaine Biech, president, ebb associates and author of The Business of Consulting «This book provides a wealth of resources performance consultants can use for performance analysis and solution selection. The many case studies, references, and discussion questions throughout the text make this book both practical and substantive.» —Dana and Jim Robinson, co-authors of Performance Consulting: A Practical Guide for HR and Learning Professionals «In today's economic realities, performance consulting and performance improvement are critical to organizational success. The challenge for human resource development professionals is to shift the focus to performance improvement, not just applying classic training and learning solutions. Rothwell and his team have assembled perhaps the most comprehensive reference on this important field, complete with examples, illustrations, and a description of all of the pertinent models. This will be a 'must have' reference for any person involved in human resource development and human capital development.» —Jack Phillips Ph.D., chairman, ROI Institute, author of The Value of Learning

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Автор: Wayne Eckerson W

Tips, techniques, and trends on harnessing dashboard technology to optimize business performance In Performance Dashboards, Second Edition, author Wayne Eckerson explains what dashboards are, where they can be used, and why they are important to measuring and managing performance. As Director of Research for The Data Warehousing Institute, a worldwide association of business intelligence professionals, Eckerson interviewed dozens of organizations that have built various types of performance dashboards in different industries and lines of business. Their practical insights explore how you can effectively turbo-charge performance–management initiatives with dashboard technology. Includes all-new case studies, industry research, news chapters on «Architecting Performance Dashboards» and «Launching and Managing the Project» and updated information on designing KPIs, designing dashboard displays, integrating dashboards, and types of dashboards. Provides a solid foundation for understanding performance dashboards, business intelligence, and performance management Addresses the next generation of performance dashboards, such as Mashboards and Visual Discovery tools, and including new techniques for designing dashboards and developing key performance indicators Offers guidance on how to incorporate predictive analytics, what-if modeling, collaboration, and advanced visualization techniques This updated book, which is 75% rewritten, provides a foundation for understanding performance dashboards, business intelligence, and performance management to optimize performance and accelerate results.

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Автор: Jack Alexander

No matter what industry your company competes in, you need to have a firm understanding of how to create a direct link between shareholder value and critical business processes in order to improve performance and achieve long-term value. Performance Dashboards and Analysis for Value Creation contains the information and expertise you need to do just this—and much more.

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Автор: Ceri Evans

The transformative mind-model for performing under stress and making pressure your advantageUsed by the planet’s top performers In Performance Under Pressure, forensic psychiatrist Dr Ceri Evans gives you the tools to take control of the moment.Beat doubt, worry, regret and burnout with simple mind techniques and discover the secret of how to be ‘comfortable being uncomfortable’. No one is immune to pressure. We all fall victim to its effects in the same ways. But pressure is misunderstood. Pressure can be your greatest ally in leading a fulfilling and successful life. The more discomfort there is in a situation, the better it is for those who have prepared. In this, his very first book, Dr Ceri Evans shares the life-changing methods he uses with some of the planet’s top performers. This book will give you a better understanding of how the brain behaves under pressure using the Red-Blue mind model, a simple, contagious and universally applicable recipe for dealing with whatever pressure you have in your life, whatever form it takes.

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Автор: Группа авторов

Everyday first-line managers and supervisors struggle with deficiencies and inequities in their organization, their leadership, and their people. Performance-Based Management recognizes that deficiencies exist and focuses on those things that first-line managers and supervisors can do to be more effective. It helps managers not only understand what people require to be effective in the workplace, it provides them with tools to assess organizational factors, identify barriers to performance, and convene and direct the appropriate resources to improve workplace performance. Written by Judith Hale—author of the best-selling Performance Consultant's Fieldbook—Performance-Based Management comprehensively addresses the role of Performance and Management Information, Communication, and Performance Support Systems Measures and Feedback Rewards and Consequences Performance Support Tools and Resources Internal and External Consultants Power and Politics Message and Image Management

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Автор: Michael Hensel

Architecture is on the brink. It is a discipline in crisis. Over the last two decades, architectural debate has diversified to the point of fragmentation and exhaustion. What is called for is an overarching argument or set of criteria on which to approach the design and construction of the built environment. Here, the internationally renowned architect and educator Michael Hensel advocates an entirely different way of thinking about architecture. By favouring a new focus on performance, he rejects longstanding conventions in design and the built environment. This not only bridges the gap between academia and practice, but, even more significantly, the treatment of form and function in design. It also has a far-reaching impact on knowledge production and development, placing an important emphasis on design research in architecture and the value of an interdisciplinary approach. Though ‘performance’ first evolved as a concept in the humanities in the 1940s and 1950s, it has never previously been systematically applied in architecture in an inclusive manner. Here Michael Hensel offers Performance-Orientated Architecture as an integrative approach to architectural design, the built environment and questions of sustainability. He highlights how core concepts and specific traits, such as climate, material performance and settlement patterns, can put architecture in the service of the natural environment. A wide range of examples are cited to support his argument, from traditional sustainable buildings, such as the Kahju Bridge in Isfahan and the Topkap? Palace in Istanbul to more contemporary works by Cloud 9, Foreign Office Architects, Steven Holl and OCEAN.

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Автор: Saul Miller L

WHAT THE MAN WHO TEACHES THE WORLD'S TOP ATHLETES CAN TEACH YOU ABOUT OVERCOMING STRESS AND WINNING IN BUSINESS AND IN LIFE Pressure. It keeps us focused, drives athletes to Olympic greatness, businesspeople to produce record value in their companies and artists to the stellar heights of their craft. But too much pressure is unhealthy and counterproductive. It leads to sleeplessness, heart attacks and many other negative side effects. It can also make us seize up and lose our ease when we need it the most. World-renowned sports psychologist Saul -Miller, who teaches elite athletes and top sports teams how to be successful, shares a wealth of practical tools and exercises that allow anyone, in any situation, to manage the pressure they feel, and to channel it into peak performance. Dr. Miller goes in-depth and teaches you: The difference between stress and pressure, and how to make them work for you How to use power thoughts and imagery to enhance your attitude and performance How to improve your baseline stress tolerance Techniques and exercises to control physical reactions to pressure How variations in personality and style affect the ways people experience and deal with pressure, and how this knowledge applies to you Training Notes that give you a clear 4-week plan for each of the major tools. This book is an essential toolbox for anyone who wants to ensure that when it comes time to face intense, high-pressure situations, you'll be prepared to succeed.

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Автор: Anke Nienkerke-Springer

Серия: Whitebooks

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Автор: Markus Schaerli

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Автор: Michael Nagel

Das Steuern eines Unternehmens und seiner Bereiche erfordert nicht nur technische Kenntnisse und wirtschaftliches Gesp?r, sondern auch fundierte analytische und strategische F?higkeiten. Die Betriebswirtschaftslehre h?lt geeignete Hilfsmittel daf?r bereit. Aber welche Methoden und Werkzeuge sind wissenschaftlich anerkannt, haben sich im praktischen Einsatz bew?hrt und erweisen sich als wirkungsvoll? Und welcher Ansatz eignet sich in welcher Situation und f?r welche Aufgabenstellung?
Dieses Fachbuch liefert die Antworten und bietet eine verst?ndliche Anleitung zur Einordnung, Auswahl und Anwendung der wichtigsten Methoden zur Unterst?tzung personalwirtschaftlicher und organisationstheoretischer Entscheidungen. Jede Methode wird kurz und pr?zise vorgestellt. Am Ende jedes Kapitels kann der Leser die Methode unmittelbar anwenden und gewinnbringend im Unternehmen einsetzen. Zudem kommen Experten aus der Praxis in Interviews zu Wort.

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Автор: Группа авторов

Erfolgreiche Personalkommunikation ist die wesentliche Grundlage der Zukunftsfahigkeit von Unternehmen. Was ist dabei zu beachten? Wie erreiche ich die richtigen Bewerber- und Mitarbeiterzielgruppen? Welche Strategien liefern die besten Erfolge? Wer sind die Verantwortlichen fur die Personalkommunikation und was sind deren Aufgaben? Wie und mit welchen Medien sollen externe und interne Zielgruppen angesprochen werden? Was kostet es? Welche Einflussfaktoren muss ich beachten? Was ist typisch fur meine Branche? Wie setze ich mich von der Konkurrenz ab? Wie halte ich mein Unternehmen attraktiv fur Mitarbeiter und Mitarbeiterinnen? Wie muss ich in der Zukunft agieren? Was werden die Anderen tun? Das sind nur einige der vielen Fragen, die Sie beantworten mussen, wenn Sie optimale Personalkommunikation betreiben wollen. Dieses Buch zeigt erfolgreiche Beispiele gelungener Personalkommunikation aus ganz unterschiedlichen Branchen – Handel, Banken, Versicherungen, IT, Consulting, Elektrotechnik, Maschinenbau, Automobilindustrie, Pharmazie, Chemie, Energie usw. Lassen Sie sich von anderen Unternehmen und Branchen inspirieren, vom DAX-30-Unternehmen bis zum Mittelstand, damit auch Sie fur die Zukunft gerustet sind!

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Автор: Dipl.-Kff. Regina Bernasch-Lieber

Neue, gute Mitarbeiter finden und an das Unternehmen binden, Zust?ndigkeiten klar und f?r alle Beteiligten nachvollziehbar regeln, Mitarbeiter sinnvoll einsetzen und den Informationsfluss managen – das sind Themen, die in jedem Betrieb der Bau- und Ausbaugewerke von entscheidender Wichtigkeit sind, weil sie eine g?nstige Positionierung im Wettbewerb schaffen und sichern k?nnen; schlie?lich ist Qualit?t immer auch eine Frage der Leistungspotenziale, ?ber die ein Unternehmen verf?gt. Aus gutem Grund hat dieser Themenkreis einen hohen Stellenwert im Rahmen der Meisterausbildung (Hauptteil II – Betriebsf?hrung).
Eine verst?ndliche Erkl?rung der Themen, Begriffe, Zusammenh?nge und Entscheidungsoptionen wird erg?nzt durch einen ?bungsteil, der durch die Themen f?hrt und der insbesondere den Lesern, die sich anhand dieses Buches auf die Meisterpr?fung vorbereiten m?chten, die Gelegenheit gibt, das erworbene Wissen bezogen auf eine Fallsituation anzuwenden.

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Автор: Frank Daumann

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Автор: Брайан Трейси

Everything is negotiable. Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that. Whether you are trying to influence or negotiate with your biggest client, boss, spouse, or even one of your children, you need to be skillful. This program will help you learn to read body language, know how to overcome the most frequently occurring miscommunication problems, and know exactly how someone can be persuaded. Listen as the experts reveal their secrets so you, too, can succeed.Contents include:Darkest Secrets of Persuasion & Seduction Masters: How to Protect Yourself and Turn the Power to GoodThe Six Laws of Approachability: How to Break Down Barriers and Get People to Like YouThe Secret to Persuasiveness  How to Get What You WantHow to Influence People with Powerful Communication: 30 Minute Success SeriesSelling Beyond Your Own StyleNegotiate the Best DealSelling Higher-Priced Products against Lower-Priced CompetitionThe Answer is Always No if You Don't Ask  7 Strategies for Negotiating Your Way to YES! (Part 1)The Answer is Always No if You Don't Ask  7 Strategies for Negotiating Your Way to YES! (Part 2)Communication Skills to InfluenceMastering Price Negotiations for Sales ProfessionalsCommunication and the Art of Persuasion

Серия: Made for Success

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Автор: John L. LaMattina

High-level commentary on various facets of the pharmaceutical industry from a key leader in the field This book clearly explains the value that the pharmaceutical industry offers to society which is often underreported against the more negative topic of high drug prices. It also offers an overview for drug discovery and development professionals, highlighting the challenges that such drug hunters should be aware of when developing new drugs. Case studies to illustrate topics like hepatitis C, mRNA vaccines, insulin, and price controls are included to aid in seamless reader comprehension. Written by John LaMattina, former president of Pfizer Global Research and Development and well-known speaker and writer for the pharma industry, sample topics covered and questions explored within the work include: Fiscal consequences of curing hepatitis C mRNA vaccines and the race for a cure Why the government does not deserve a piece of Biopharma’s profits Paying for drugs whose ultimate value is unknown The impact of reduced revenues on R&DThis book is a must-read for biopharmaceutical professionals and executives who wish to gain high-level insight into key challenges that must be first understood, then overcome, within the pharmaceutical industry.

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Автор: Linda Finlay

This book provides an accessible comprehensive exploration of phenomenological theory and research methods and is geared specifically to the needs of therapists and other health care professionals. An accessible exploration of an increasingly popular qualitative research methodology Explains phenomenological concepts and how they are applied to different stages of the research process and to topics relevant to therapy practice Provides practical examples throughout

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Автор: Jon Duschinsky

Open, honest, and challenging, this visionary guide looks at the forces at work in creating the global philanthropic world of tomorrow. It is a must-read for every fundraiser and nonprofit manager seeking to compete and succeed in today's «borderless» world. This compelling and practical resource reveals how your nonprofit can become more flexible, adaptable, and international in approach to help it survive the coming challenges. «Jon is an inspired fundraiser: wise, inventive, energetic, irrepressible. If you want to understand philanthropy, if you want a rare glimpse into the fine art of fundraising, or if you want to be charmed out of your pocketbook for causes great and small, Jon is your man.» —Stephen Lewis, Chair of the Board Stephen Lewis Foundation You have a choice. Put your head in the sand and pretend the world is still round and suffer the consequences, or take advantage of this incredible opportunity. Philanthropy in a Flat World: Inspiration Through Globalization is your insider guide to meeting and exceeding your nonprofit's goals for decades to come.

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Автор: Philip Fisher A

A classic collection of titles from one of the most influential investors of all time: Philip A. Fisher Regarded as one of the pioneers of modern investment theory, Philip A. Fisher's investment principles are studied and used by contemporary finance professionals including Warren Buffett. Fisher was the first to consider a stock's worth in terms of potential growth instead of just price trends and absolute value. His principles espouse identifying long-term growth stocks and their emerging value as opposed to choosing short-term trades for initial profit. Now, for the first time ever, Philip Fisher Investment Classics brings together four classic titles, written by the man who is know as the «Father of Growth Investing.» Common Stocks and Uncommon Profits was the first investing book to reach the New York Times bestseller list. Outlining a 15-step process for identifying profitable stocks, it is one of the most influential investing books of all time Paths to Wealth Through Common Stocks, expands the innovative ideas in Fisher's highly regarded Common Stocks and Uncommon Profits, and explores how profits have been, and will continue to be made, through common stock ownership—asserting why this method can increase profits and reduce risk Also included is Conservative Investors Sleep Well and Developing an Investment Philosophy Designed with the serious investor in mind, Philip Fisher Investment Classics puts the insights of one of the greatest investment minds of our time at your fingertips.

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Автор: Matt Lawrence

When beer starts to flow, philosophical discussions naturally follow. Philosophy on Tap takes pub philosophy to the next level, pairing 48 of life's greatest philosophical questions with 48 of the world's best beers. Features a unique presentation of philosophical puzzles, paradoxes, and debates by considering 48 of life's biggest questions in the context of 48 distinctive beers from around the world Provides a highly engaging and sociable approach to the classic philosophical problems as well as a unique look at the conundrums that directly affect the beer drinker Combines a philosopher's insights with thematic humor and trivia to explore issues such as free will, God's existence, the nature of the soul, time travel, the aesthetics of taste, the role of beer in the good life, and the infamous «beer goggles» paradox For beer drinkers who enjoy philosophy, philosophers who enjoy beer, and anyone who has ever pondered the meaning of life over a pint of ale

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Автор: Dolores Hiskes G

Teaches students of all ages the basics of phonics with a time-tested, foolproof method This tenth edition of the best-selling book teaches reading using sounds and spelling patterns. These sounds and patterns are introduced one at a time, and slowly built into words, syllables, phrases, and sentences. Simple step-by-step directions begin every lesson. Although originally designed for K-2 emergent readers, this award-winning book is also successfully being used with adolescent and adult learners, as well as second language learners and students with learning disabilities. Wise and humorous proverbs encourage virtues such as patience, perseverance, honesty, kindness, compassion, courage, and loyalty. Offers help for all students including those with learning disabilities or very short attention spans Includes extensive examples, word lists, and practice readings that are 100% decodable Uses a multisensory method that benefits all learning styles This bestselling, much-loved book offers a complete approach to teaching phonics and reading for a fraction of the cost of other programs.

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Автор: Peter Bauer

Stretch your creativity beyond the cloud with this fully-updated Photoshop guide! Photoshop puts amazing design and photo-editing tools in the hands of creative professionals and hobbyists everywhere, and the latest version – Photoshop CC – is packed with even more powerful tools to help you manage and enhance your images. This friendly, full-color guide introduces you to the basics of Photoshop CC and provides clear explanations of the menus, panels, tools, options, and shortcuts you'll use the most. Plus, you'll learn valuable tips for fixing common photo flaws, improving color quality, adjusting brightness, removing unwanted background elements, and more. Covers the new Photoshop CC release which brings even more features to over four million photographers, graphic designers, web developers, and other Photoshop professionals Teaches the essentials for first-time users before moving on to more advanced techniques like removing blemishes and wrinkles, creating composite images, and working with layers, filters, levels, and curves Walks you through adjusting brightness, enhancing color, adding shadows and highlights, decreasing digital noise, taking advantage of Camera Raw, and optimizing your images for print and the web The sky's the limit for stunning photos and innovative images with Photoshop CC For Dummies in your design toolbox.

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Автор: Barbara Obermeier

Your one-stop Photoshop reference, filled with the latest tips and techniques There’s a reason why Photoshop is the industry standard for image-editing software. But it’s also that big, Photoshop has so many facets and features that a handy one-stop guide is exactly what you need. And you’ll love the “Putting It Together” exercises that give you hands-on experience – in rich, full color! Learn the parts – the desktop, menus, panels, and key tools, and how to use Adobe Bridge Make your selection – learn about each of the selection tools plus the powerful Pen tool and Paths panel Brush up – on the Brush and Pencil tools and how to create vector shapes, create and edit type, and put type on a path Restore and retouch – correct and enhance color, improve contrast, and use the Clone Stamp and Healing tools to fix flaws and damage Print it – learn how to get the right resolution, image mode, and file format, and prepare your work for printing Open the book and find: How to crop images and increase their canvas size Tips for creating gradients and patterns Advice on resizing images How to composite images with layers and blending modes Filter techniques to correct or alter images How the Vanishing Point feature makes editing easier Steps for making adjustments with levels and curves How to create contact sheets

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Автор: Barbara Obermeier

The bestselling book on Photoshop Elements—now in a new edition Getting great photos is easier than you think—it just takes some know-how and a tool like Adobe's Photoshop Elements. Photoshop Elements 14 For Dummies is a fun and easy-to-follow guide for photographers and photo enthusiasts who want to make their snapshots picture perfect. In no time, you'll tackle the basics of Photoshop Elements and find out how to execute hundreds of tasks, like using special effects and drawing tools, working with layers, improving your color and clarity, and so much more. Photoshop Elements is the #1 selling consumer photo editing software, and Adobe continues to add innovative features that allow professional and self-made digital photographers to do it all. Written by veteran authors Barb Obermeier and Ted Padova, this full-color guide shows you how to make the most of the latest version of the software in a fun and friendly way that makes learning feel like play. Even if you have no digital image editing experience at all, this hands-on guide shows you how to take your photos from 'meh' to 'wow'—and have a blast along the way! Get instant results using one-click editing options Apply pro techniques to correct photo color and clarity Show off your artsy side with special effects and filters Find tips for improving edits and creative projects The power and simplicity of Photoshop Elements makes it easy to turn out photos worth bragging about—and this no-nonsense guide will get you there in a flash.

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Автор: Barbara Obermeier

Take your photos from «meh» to «wow!» with Photoshop Elements 13 and this expert guide Photoshop Elements 13 For Dummies is your guide to picture perfection using Adobe's Photoshop Elements. This full-color manual walks you through the process of photo editing, from basic color corrections to advanced filter effects, drawing, and more. Work through from beginning to end for a complete lesson, or keep it handy as a quick reference for unfamiliar tools and techniques. Designed for beginner and intermediate Photoshop Elements users, this book provides straightforward instruction in a fun, richly illustrated, easy-to-read style that makes learning feel like play. Combining powerful tools with a user-friendly interface has made Photoshop Elements the number-one selling photo editing software. Photoshop Elements 13 For Dummies shows you how to take advantage of everything the software has to offer, helping you create high-quality images for print, e-mail, and the web. Even with no digital image editing experience at all, you'll learn how to take your photos from bland to beautiful and have a blast along the way. Adjust resolutions, color modes, and file formats to best suit the project Work with layers, filters, effects, styles, type, and more Correct color, contrast and clarity for a simple photo makeover Optimize for print, or share on Facebook, Flickr, and other social networks The power and simplicity of Photoshop Elements makes it the perfect solution for amateurs seeking an affordable digital editing platform. The quicker you learn the tools, the sooner you'll be turning out photos to brag about – and Photoshop Elements 13 For Dummies will get you there in a flash.

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Автор: Janet Valade

Here's what Web designers need to know to create dynamic, database-driven Web sites To be on the cutting edge, Web sites need to serve up HTML, CSS, and products specific to the needs of different customers using different browsers. An effective e-commerce site gathers information about users and provides information they need to get the desired result. PHP scripting language with a MySQL back-end database offers an effective way to design sites that meet these requirements. This full updated 4th Edition of PHP & MySQL For Dummies gets you quickly up to speed, even if your experience is limited. Explains the easy way to install and set up PHP and MySQL using XAMPP, so it works the same on Linux, Mac, and Windows Shows you how to secure files on a Web host and how to write secure code Packed with useful and understandable code examples for Web site creators who are not professional programmers Fully updated to ensure your code will be compliant based on PHP 5.3 and MySQL 5.1.31 Provides clear, accurate code examples PHP & MySQL For Dummies, 4th Edition provides what you need to know to create sites that get results. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

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Автор: Steven Holzner

A plain-English guide to advanced physics Does just thinking about the laws of motion make your head spin? Does studying electricity short your circuits? Physics II For Dummies walks you through the essentials and gives you easy-to-understand and digestible guidance on this often intimidating course. Thanks to this book, you don?t have to be Einstein to understand physics. As you learn about mechanical waves and sound, forces and fields, electric potential and electric energy, and much more, you?ll appreciate the For Dummies law: The easier we make it, the faster you?ll understand it! An extension of the successful Physics I For Dummies Covers topics in a straightforward and effective manner Explains concepts and terms in a fast and easy-to-understand way Whether you?re currently enrolled in an undergraduate-level Physics II course or just want a refresher on the fundamentals of advanced physics, this no-nonsense guide makes this fascinating topic accessible to everyone.

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Автор: Adam Schwab

The past decade has seen a period of unparalleled growth in executive remuneration. But while CEO pay exploded, shareholders looked on helplessly as some of Australia's best-known companies self-destructed. When the fall eventually came, executives were well protected. Shareholders and creditors were not so lucky. From Telstra's enriching of Sol Trujillo to the toppling of Eddy Groves's ABC Learning Centres and the untold accounts of the billions lost by the collapsed Babcock & Brown, Allco Finance Group and MFS, Pigs at the Trough tells the story of how a generation of executives, under the supervision of well-known and respected non-executive directors, pushed all the boundaries and sometimes sailed right over them … and got away with it. A pacey, irreverent read but with a devastatingly serious message, Pigs at the Trough gives investors invaluable insights into how to spot the telltale signs of impending corporate collapse, and how to avoid being another victim.

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Автор: Beth Hayden

How to effectively use Pinterest to market your business, product, or service Pinterest, the rapidly growing social networking site that allows users to post and share images and videos on «pinboards» (a collection of “pins,” usually with a common theme), is providing businesses and savvy entrepreneurs with a new platform to market their products and services. And, as with any new platform, learning what works best and what doesn’t when it comes to marketing can be a challenge. Pinfluence is a complete guide to Pinterest marketing that will teach you how to effectively raise awareness for your brand, product, or service, drive traffic from Pinterest to your website, and connect with current and potential customers. You will learn: How to create a powerful Pinterest profile, your Pinterest brand strategy, set up boards, pin and repin images, and get into conversations in the Pinterest user interface. Pinterest marketing techniques, including great content creation, how to optimize websites and blogs for pinning, and how to start growing your followers. How to integrate Pinterest with other social media tools (including Facebook, Twitter, and blogs) and how to track trends and monitor conversation on Pinterest. Advanced Pinterest marketing techniques, including how to grow your audience, how to use the Pinterest iPhone app, advice for special types of businesses (B2B companies and nonprofits), and how to make your pins and boards “sticky” so they capture public attention and influence people to change their behavior. Pinterest copyright issues Pinfluence is for anyone who wants to join the likes of companies like Whole Foods, Gilt, West Elm and others, and harness the marketing power of Pinterest to grow their business.

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Автор: Kelby Carr

Tap into the marketing power of Pinterest People are using Pinterest to organize their digital lives. This hot social site lets users create visual bookmarks of their favorite things and 'pin' them on virtual pinboards. Now you can learn how to market on Pinterest with this hands-on guide. You’ll discover how to launch new products, showcase your brand's personality, seek product approval, run innovative contests, and engage your community in a way that is difficult to replicate on other social networks. Helps you get the most out of marketing on Pinterest, a visual collection of bookmarks that you can organize into virtual pinboards Shows you how to set up an account and boards, how to pin and re-pin, use hashtags and like pins, and integrate your Pinterest activity with your other social networks Reveals how to run contests on Pinterest Gives the lowdown on launching new products Includes tips and techniques for building a community on Pinterest Market with Pinterest, it's fun and easy, and even more so with Pinterest Marketing for Dummies.

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Автор: Andr? Sternberg

Social Media ist der Liebling des Internets. Seit einigen Jahren hat sich die Online-Nutzer Aktivit?t immer mehr in Richtung Social Media aller Art verlagert. In letzter Zeit ist es wirklich ein fast vollst?ndiges visuelles Format geworden. Vorbei sind die Tage wo textbasierte Kommunikation die soziale Szene dominierte. Heutzutage ist es so, alles ?ber visuelle Stimulation und Kontakt durch ansprechende Bilder und Videos.
Keine Website stirbt deutlicher als bei Pinterest gemacht. Pinterest erm?glicht es Nutzern viele Fotos und andere Medien zu nutzen. Entsch?digen Sie sie aus virtueller Pinnsicht «anheften». Merken Sie sich die scheinbaren Pinnw?nde? Pinterest hat dieses Konzept online gestellt, ein gro?er Weg!
In diesem Handbuch erfahren Sie, wie Sie diese sozialen Medien optimal nutzen k?nnen und wie man es effektiv als Marketinginstrument einsetzt.

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Автор: Steven Dresner

Private investments in public equity (PIPEs) offer a practical financing alternative for companies seeking capital and a unique asset for investors. For practitioners who know how to identify and execute transactions, PIPEs present a growing opportunity. This revised and updated guide presents the views, voices, and invaluable expertise of leading practitioners from all specialties in the field. The book is divided into three parts: «The Business of PIPEs,» which provides a historical backdrop and overview; «Regulatory Landscape and Structural Alternatives,» which details the legal framework and transaction structures; and «Deal Flow,» which offers the investor’s perspective on negotiating deals. With detailed discussions, ranging from the origins of the marketplace and deal structures to legal considerations and due diligence, and from finding new opportunities to trading strategies, this book provides a clear window to the inner workings of this active area of the small-cap market. Investors, financial analysts, investment bankers, corporate and securities attorneys, and executives of public companies will find substantial value in the pages of this book.

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Автор: Julia Peters Tang

A Roadmap for Transforming Ambition into Achievement In the sea of thrown-together, stereotypical leadership advice, Julia Tang Peters’ Pivot Points stands out like a beacon. This book is not the result of trite 10-step recipes or unstudied observations. Instead, its source is in-depth research conducted among some of the country’s most effective leaders. Intimate interviews and broad survey data reveal that the leaders who stand out are the ones who fearlessly face the decisions that characterize career turning points. Amazingly, the people who break through barriers to transform industries encounter—and effectively confront—the same five critical decisions. In Pivot Points, you’ll read how five inspiring and approachable leaders made the choices that cemented their legacies. Pivot Points is a unique opportunity to learn from the leaders you should learn from—authentic, independent-minded people with a genuine desire to help others understand how to lead. Tools developed from their candid accounts will help you measure and assess your own career trajectory. With a self-diagnostic questionnaire based on the book’s unique framework, you’ll be able to identify warning signs of stagnation and sustain the passion to achieve. Gain practical insights from this valuable aid for professional development of high achievers in every career stage. Pivotal decisions can turn an ordinary career into an extraordinary journey to success. The journey is a highly individual one, and Pivot Points will inspire and guide you in the processes of finding your own path to exceptional results. Take a rare look into the process of shifting from the science of management to the art of leadership, and let this one-of-a-kind book propel you toward achieving your best self.

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Автор: Harold Enrique Banguero Lozano

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Автор: Pierre Boulle

Серия: Planet der Affen

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Автор: Colin Jones

How to develop an entrepreneurial mindset, begin a successful venture, and change the world for the better We are living in a world of incredible challenge and changes, and for both the entrepreneur and potential entrepreneur alike, this also means it is a world of ample opportunities. From the fall of the Berlin Wall to the rise of e-commerce and social media, there are now, today, more markets, tools, and opportunities for entrepreneurs than ever before. Even better: we are now also living in a world more predisposed to entrepreneurial solutions than ever, and we need those solutions—not just to create the Next Big Thing, but to solve the Next Big Problem. Every issue that individuals, communities, and nations face offers the entrepreneur the chance to make a difference. For anyone ready to embark on a mission to solve problems, create communities, build businesses, tap technology, and think entrepreneurially, this new world is teeming with opportunities for success. Uses real-life examples to explain the full extent of today's global entrepreneurial revolution and its vital importance for our future Explains where the emerging markets are and how to tap into them to achieve success Offers insights on the global entrepreneurial revolution, the future of financing, the rise of the self-employed army, the transformation of innovation, and the view from the «bottom of the pyramid» Learn how the worlds' best entrepreneurs are starting profitable businesses, innovating, or creating organizations to alleviate social needs across the globe. Planet Entrepreneur teaches how anyone can develop an entrepreneurial mindset, begin a successful venture, and change the world for the better. This is the Era of the Entrepreneur.

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Автор: Steve Hoffmann

Solving the world's water problems is proving to be one of the greatest investment opportunities of our time. Already, world water supplies are inadequate to meet demand, and the problem is going to get much worse in the years ahead. The World Bank estimates that 1.1 billion people lack access to safe drinking water and about 50 percent of the world's hospital beds are populated by people who have contracted water-borne diseases. If present consumption rates continue, in 25 years the world will be using 90 percent of all available freshwater. To address the problem, trillions of dollars will need to be invested in water infrastructure projects. And while the problems are most acute in developing and rapidly growing economies, there are huge water infrastructure needs in industrialized countries, as well. In the U.S. alone, it's estimated that more than $1 trillion will be needed for water and wastewater infrastructure projects. In Planet Water, water investment expert Steven Hoffmann explains the dynamics driving the water crisis and identifies investment opportunities in various sectors of the water industry. Hoffman provides investors with the knowledge and insights they need to make informed investments in water utilities, as well as companies providing water treatment services; infrastructure services; water monitoring and analytics; and desalination services. He also discusses mutual funds and ETFs that specialize in water stocks. Investing in the water industry is certainly no pie-in-the-sky idea. Over the past five years, many water stocks have exploded in value and water stocks as a whole have outperformed the S&P 500 by a substantial amount. In Planet Water, Hoffmann provides investors with everything they need to profit from this fast-growing industry in the years ahead.

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Автор: Jorge Mora Garc?a

Libro especializado que se ajusta al desarrollo de la cualificaci?n profesional y adquisici?n de certificados de profesionalidad. Manual imprescindible para la formaci?n y la capacitaci?n, que se basa en los principios de la cualificaci?n y dinamizaci?n del conocimiento, como premisas para la mejora de la empleabilidad y eficacia para el desempe?o del trabajo.

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Автор: John Sestina E

A deeply insightful guide to goal-based financial planning and wealth management Planning a Successful Future empowers advisors and clients to take control of their money and manage their income to achieve their financial goals. Written by the father of fee-only financial planning, this book features real-life stories and examples from over three decades in the industry to illustrate how financial planning works and the best way to create your strategy. You'll learn how to identify and prioritize your goals, and why they're important—and how to get where you need to be for retirement, education, home ownership, and more. Practical exercises get you started on the right track, and useful checklists keep you organized and focused along the way. You'll get expert insight on risk management, allocation, tax reduction, estate planning, and more, as you develop your strategy and put it into action. The financial services industry undergoes frequent changes, and financial planning specifically is affected to a high degree. Keeping up with the latest news and distinguishing trend from legitimate methodology can itself be a fulltime job. This book gives you the background you need to create a plan, and make the smart choices that will help you grow and protect your wealth. Create a realistic and goal-based financial plan Take a more proactive approach to your finances Identify your goals and how to achieve them Allocate investments appropriately for your situation Financial planning is complex, with many variables to analyze and outside forces that can derail even the best laid plans. Planning a Successful Future gives you the information, tools, strategies, and insight you need to make the best decisions for your financial future.

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Автор: Nicole Avery

The ultimate guide for parents who dream of having a little less chaos and a lot more time for the good things in life Written by mother of five, Nicole Avery, this book shows harried parents how, with just a bit of planning, family life can become easier to manage, less stressful, and decidedly more fun. «Dream on,» you say? «I might as well try to herd cats as to get my kids to follow a lot of arbitrary rules!» And Nicole would agree, which is why Planning with Kids isn't like any other parenting guide out there. It was inspired by Nicole's blog of the same name, which, over the past three years, has garnered a huge audience of likeminded parents who have achieved nothing short of miraculous results following her advice. While other prescriptive guides offer mums and dads cook-cutter solutions to the challenges of raising kids, this handbook focuses on one simple, straightforward idea: by implementing a few simple strategies for how you do things, you'll make more time for you to be you and your kids to be kids. You'll find strategies for streamlining and enhancing everything from the routines of daily life, to family relationships, to budgeting and finances, playtime and much more! Contains a full section on menus and cooking, including recipes, supported online by a planning-with-family meal planner Divided into sections so that readers can dip-in and dip-out for information as they need it as their family expands and grows up!

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Автор: Marni Wasserman

Get healthy, lose weight, and feel great on a plant-based diet The benefits of a plant-based diet have been publicized far and wide, and you can no longer deny it—you're fully ready to experience the health benefits of this lifestyle. Plant-Based Diet For Dummies has been created to help even the most stubborn carnivores adapt to and even learn to find joy in a plant-based diet. Besides providing useful tips, delicious recipes, and meal ideas, this lively resource discusses all you have to gain from adopting healthier eating habits, including a decreased risk for cancer, a lower risk of heart disease and stroke, a lower cholesterol count and blood pressure, and a lower risk, and prevention, of diabetes. A meat-free lifestyle has many benefits for your body, and author Marni Wasserman takes you on a journey of discovery into the exciting world of fruits, vegetables, and other nutrient-rich foods. A plant-based diet, while similar to vegetarian and vegan diets, is different in that it allows an individual to experience the benefits of vegetarianism without focusing on the politics of a meat-free lifestyle. This book takes the mystery out of adopting better food habits and making better meal choices. It shows you how to stock your kitchen, cook fantastic meals, and discover the wealth of delicious ingredients at your fingertips. Discusses how to improve energy, lower cholesterol, and protect the body's cells, all through better diet options Includes more than 40 mouthwatering recipes and sample menu plans Gives specific advice and instructions for athletes, those battling illnesses, expectant parents, seniors, and children Covers which plant foods are good sources of fat, protein, complex carbohydrates, and fiber Get healthy, lose weight, and feel great on a plant-based diet.

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Автор: Joan Barnes

Исполнители: Hillary Huber

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Автор: Neil Y. Tresher

Sie sitzen vor einer Anwesenheitsliste. Sie haben die Liste bearbeitet. Sie haben Zweifel! Sollen Sie beginnen? Nichts spricht dagegen. Sie sind inhaltlich gut vorbereitet. Sie sind bereit.
Ein Blick auf die Uhr verr?t Ihnen, dass Sie eigentlich schon l?ngst anfangen sollten. Ein weiterer Blick auf die Anwesenheitsliste und die leeren Sessel zeigt Ihnen, dass viele Teilnehmer*innen fehlen… Was tun? Die einen sitzen schon ungeduldig bis gelangweilt im Raum… die anderen lassen auf sich warten. Da kommt Ihnen die Idee? Ein Spiel…
Spiele sind nicht nur eine gute M?glichkeit die Zeit zu ?berbr?cken und die anwesenden Teilnehmer*innen ein wenig abzuholen.
Play It! 30 (Kennenlern)spiele f?r Seminare, Workshops, Trainings und Gruppen sind der perfekte Begleiter f?r jede*n Trainer*in, Vortragende*n, Workshopleiter*in. Die Spiele passen zu jeder Seminarsituation und sind leicht einsetzbar.

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